Senior Director, Marketing - US Biosimilars

Header The Senior Director, Marketing – US Biosimilars will be a commercial leader responsible for leading US biosimilars portfolio strategy and developing and executing marketing and commercial strategies for pipeline, launch, and in-line biosimilar products. The Senior Director will lead integrated launch planning, generate market and competitive insights, evaluate post-launch performance, and coordinate with cross-functional partners to develop and execute strategies designed to achieve agreed market share, volume, revenue, margin, and profitability objectives. Job Description Key Responsibilities Commercial and Portfolio Strategy Lead US biosimilars portfolio strategy, pipeline assessment, opportunity prioritization, sequencing, and resource recommendations. Translate market, customer, payer, reimbursement, pricing, contracting, and competitive insights into differentiated commercial strategies. Maintain market and competitor intelligence and recommend portfolio priorities and investment decisions. Launch and Product Leadership Lead integrated commercial planning and readiness for biosimilar launches and in-line products. Establish and evaluate performance measures for market share, volume, revenue, margin, and profitability; recommend corrective actions. Direct customer-facing strategies and materials with Sales, Market Access, Medical Affairs, Regulatory, Legal/Compliance, Finance, Analytics, and Commercial Operations. Cross-Functional Leadership and Analytics Lead complex initiatives across a matrixed organization and align stakeholders on priorities, timelines, risks, and objectives. Communicate strategies, performance, risks, and recommendations to senior leadership and participate in customer meetings as needed. Use research, forecasting, competitive intelligence, and analytics to generate insights, dashboards, and executive recommendations. Qualification and Experience BA/BS degree and 10+ years of relevant pharmaceutical-industry experience.At least 1 year of direct commercial biosimilars experience.Experience leading portfolio strategy, commercial assessment, pipeline prioritization, complex launches, in-line product management, or a combination of these areas.Director-level or comparable scope demonstrating strategic ownership, cross-functional leadership, senior-stakeholder influence, business accountability, and measurable impact; prior Director title not required.Understanding of US biosimilar market access, reimbursement, commercialization, customer strategy, adoption, and pharmaceutical regulatory/compliance requirements.Experience with forecasting, market research, competitive intelligence, and commercial analytics.Strong matrix leadership, communication, presentation, prioritization, and project-management skills.Proficiency in Excel, PowerPoint, Word, Outlook, and Teams. The anticipated salary range for this position in New Jersey is $ $246,376 to $271,014, plus discretionary performance bonus, LTI (based upon eligibility). The final salary offered to a successful candidate may vary, and will be dependent on several factors that may include but are not limited to: the type and length of experience within the job, type and length of experience within the industry, skillset, education, business needs, etc. Lupin is a multi-state employer, and this salary range may not reflect positions that work in other states. Competencies Collaboration Customer Centricity Developing Talent Innovation & Creativity Process Excellence Result Orientation Stakeholder Management Strategic Agility Nearest Major Market: New Jersey Header The Senior Director, Marketing – US Biosimilars will be a commercial leader responsible for leading US biosimilars portfolio strategy and developing and executing marketing and commercial strategies for pipeline, launch, and in-line biosimilar products. The Senior Director will lead integrated launch planning, generate market and competitive insights, evaluate post-launch performance, and coordinate with cross-functional partners to develop and execute strategies designed to achieve agreed market share, volume, revenue, margin, and profitability objectives. Key Responsibilities Commercial and Portfolio Strategy Lead US biosimilars portfolio strategy, pipeline assessment, opportunity prioritization, sequencing, and resource recommendations. Translate market, customer, payer, reimbursement, pricing, contracting, and competitive insights into differentiated commercial strategies. Maintain market and competitor intelligence and recommend portfolio priorities and investment decisions. Launch and Product Leadership Lead integrated commercial planning and readiness for biosimilar launches and in-line products. Establish and evaluate performance measures for market share, volume, revenue, margin, and profitability; recommend corrective actions. Direct customer-facing strategies and materials with Sales, Market Access, Medical Affairs, Regulatory, Legal/Compliance, Finance, Analytics, and Commercial Operations. Cross-Functional Leadership and Analytics Lead complex initiatives across a matrixed organization and align stakeholders on priorities, timelines, risks, and objectives. Communicate strategies, performance, risks, and recommendations to senior leadership and participate in customer meetings as needed. Use research, forecasting, competitive intelligence, and analytics to generate insights, dashboards, and executive recommendations. Qualification and Experience BA/BS degree and 10+ years of relevant pharmaceutical-industry experience.At least 1 year of direct commercial biosimilars experience.Experience leading portfolio strategy, commercial assessment, pipeline prioritization, complex launches, in-line product management, or a combination of these areas.Director-level or comparable scope demonstrating strategic ownership, cross-functional leadership, senior-stakeholder influence, business accountability, and measurable impact; prior Director title not required.Understanding of US biosimilar market access, reimbursement, commercialization, customer strategy, adoption, and pharmaceutical regulatory/compliance requirements.Experience with forecasting, market research, competitive intelligence, and commercial analytics.Strong matrix leadership, communication, presentation, prioritization, and project-management skills.Proficiency in Excel, PowerPoint, Word, Outlook, and Teams. The anticipated salary range for this position in New Jersey is $ $246,376 to $271,014, plus discretionary performance bonus, LTI (based upon eligibility). The final salary offered to a successful candidate may vary, and will be dependent on several factors that may include but are not limited to: the type and length of experience within the job, type and length of experience within the industry, skillset, education, business needs, etc. Lupin is a multi-state employer, and this salary range may not reflect positions that work in other states. Competencies Collaboration Customer Centricity Developing Talent Innovation & Creativity Process Excellence Result Orientation Stakeholder Management Strategic Agility