Senior Director, Franchise Development
GoTo Foods · Atlanta, GA · 2 wk ago
Business DevelopmentFull-time
About the role
The Sr. Director of Franchise Development is responsible for prospecting, recruiting, and signing qualified franchise candidates, as well as building relationships with existing franchisees to secure new development commitments. The primary success measure is meeting or exceeding annual sales quotas for all Focus Brands concepts in the assigned geography.
Responsibilities
- Drives the execution of sales strategies, relationship management, and best practices to build a robust sales pipeline and meet or exceed annual sales quotas.
- Guides potential franchisees through the entire recruitment process, from initial contact to disclosure, discovery, and agreement signing.
- Ensures all franchise sales activities comply with legal guidelines and Franchise Disclosure Document (FDD) regulations.
- Proactively seeks and pursues qualified candidates in target markets.
- Builds rapport and relationships with existing franchise partners and new prospects to promote brand growth.
- Facilitates the receipt and completion of all required documentation for prospect approval.
- Guides potential franchise partners through research and education about the franchise opportunity.
- Develops plans to achieve targeted growth and profitability within the assigned territory.
- Identifies potential new market and business opportunities.
- Confers with department staff, develops, and reviews activity and forecast reports.
- Participates in industry trade associations for networking, staying current on trends, and promoting company sales initiatives.
- Serves as a mentor for other team members in the Director, Sales role.
- May have direct reports and is expected to lead the team effectively to meet goals.
Requirements
- Bachelor’s Degree in Business Administration, Marketing, or a related field (preferred).
- 8+ years of sales-related experience (required).
- Franchise sales experience (required).
Skills
- High degree of drive and tenacity with a proven track record of achieving sales results.
- Strategic and fast-paced thinker who quickly establishes credibility and trust.
- Ability to quickly identify and articulate a brand’s value.
- Negotiation skills with the ability to influence others and create "win-win" partnerships.
- Strong general business, financial, and management skills.
- Proficiency in Microsoft Office (Word, PowerPoint, and Excel).
- Ability to travel 50-75% of the time.
Schedule
Travel may be required up to 75% of the time.