Senior Director, Commercial Strategy - AI
About the Role
As Senior Director, Commercial Strategy, you'll own the commercial path from Aptean's AI strategy to customer value. That means taking AI-powered products and services and building the plan that moves them from concept to customer adoption and usage: packaging, go-to-market motions, sales enablement, and the cross-functional coordination required to launch and scale value for customers—not just present it to steering committees.
You'll report to the Senior Vice President of Strategy and sit at the center of decisions touching Sales, Marketing, Product, and Finance. This is a strategic program management role first. You'll run the machinery that keeps AI initiatives moving toward commercial launch: setting milestones, clearing blockers, and holding cross-functional teams accountable for follow-through. You'll build the business case that makes the value of an AI-powered offering obvious and influence Sales, Product, and Marketing leaders to act in concert on packaging and go-to-market decisions, even when you don't own their teams. Success is measured by whether an AI-powered offering reaches customers, gets adopted, and turns into realized revenue—not by the strategy deck itself.
Responsibilities
- Lead the commercialization of AI-powered products and services from concept through launch, partnering across Product, Sales, Marketing, and Customer Success to drive adoption, usage, retention, and revenue realization.
- Run strategic program management for cross-functional AI initiatives: setting milestones, tracking dependencies, resolving roadblocks, and driving teams to follow through from concept to commercial launch.
- Build the business case for AI-driven strategic bets, giving executives a clear, credible view of the customer value and revenue at stake.
- Influence and align Sales, Marketing, Product, and Finance leadership around a shared plan for packaging, launching, and scaling AI capabilities in the market, even where you have no direct authority over their teams.
- Own pricing, packaging, and go-to-market decisions that determine whether an AI-powered offering actually lands with customers and drives adoption.
- Partner with Product and Sales to turn strategic investments in AI into concrete customer outcomes, tracking progress from launch through scaled adoption.
- Build and present commercial narratives and executive-ready materials that connect strategy, market context, and customer value to a clear call to action.
- Own cross-functional strategic initiatives end-to-end, ensuring that plans made in a strategy meeting show up as commercial results in the field.
Requirements
- A bachelor's degree in Business, Finance, Economics, Business Analytics, or a related field; advanced degree a plus.
- A track record of leadership in commercial strategy, product strategy, go-to-market strategy, or consulting, with real experience moving a strategic initiative from plan to market.
- Strong analytical and modeling capabilities, with the ability to assess the commercial impact of strategic initiatives, translate complex data into actionable insights, and guide decision-making through clear, evidence-based recommendations.
- Strong program and project management skills, with experience running complex, cross-functional initiatives involving multiple executive stakeholders.
- Experience building the business case for a new offering or strategic investment, and using it to influence decisions and secure buy-in.
- A demonstrated ability to influence senior leaders and cross-functional partners without direct authority, and to keep initiatives moving when priorities compete.
- Strong Excel skills and general business acumen.
Preferred Qualifications
- Experience commercializing AI, machine learning, or other emerging technology, including packaging and go-to-market decisions for AI-powered products or services.
- Familiarity with SaaS, XaaS, or usage-based business models and their commercial launch and scaling motions.
- Experience working directly with product or engineering teams to shape how an AI-powered offering gets packaged, launched, and sold.
- Salesforce experience.
What We’re Looking For
You're a strategic operator, not just a strategic thinker. You know that a good plan means nothing if it dies in committee, so you build the program structure, relationships, and business case that get a strategy executed. You're comfortable being the connective tissue across Sales, Product, Marketing, and Finance, and you know how to get people who don't report to you to move in the same direction. You're genuinely energized by what AI can do commercially—not just technically—and think in terms of customer adoption, packaging, and revenue realization as much as capability. You know the job is done when an offering has launched, is being used, and is generating value, not when the strategy deck is polished.
Benefits
Aptean offers competitive pay and robust benefits, along with the chance to own the commercial path from AI strategy to real customer value at a global software company. You'll have executive visibility, a mandate to get Aptean's AI-powered products and services into customers' hands, and the influence to shape how those offerings are packaged, launched, and scaled, all in a fast-paced, flexible, and casual environment built for career growth.
About Aptean
At Aptean, our mission is to solve tomorrow's unique challenges today with unrivaled, purpose-built software and superior customer experiences from people who care. Aptean is a global provider of mission-critical, industry-specific software solutions. Our purpose-built ERP and supply chain management solutions help address the unique challenges facing process and discrete manufacturers, distributors, and other focused organizations. Aptean's compliance solutions are built for companies serving specific markets such as finance, healthcare, biotech, and pharmaceuticals. Over 10,000 highly specialized organizations in more than 20 industries and 80 countries rely on Aptean to streamline their everyday operations.