Senior Digital Analytics Specialist

About Our Client:This organization is a growing interactive agency specializing in the design, development, and marketing of websites and mobile applications. Serving a diverse client base ranging from small startups to large enterprises, the company addresses challenges in digital presence and user engagement through tailored online platforms such as ordering systems, content management, and economic research tools. The team operates fully remotely with over 70 professionals, emphasizing collaboration across development, design, marketing, and project management disciplines. About the Opportunity:The SENIOR DIGITAL ANALYTICS SPECIALIST role focuses on end-to-end measurement and analytics for multiple client accounts. The specialist is responsible for designing and implementing advanced digital tracking systems, developing data pipelines and dashboards, and translating data insights into actionable recommendations. This position balances client-facing leadership—guiding discussions with senior marketing stakeholders and delivering clear, confident presentations—with technical execution including quality assurance, debugging, and SQL data querying. The role directly supports strategic digital marketing initiatives and conversion optimization efforts to drive measurable client outcomes. Responsibilities:Design and implement GA4 and GTM measurement frameworks, including event architecture and server-side tagging.Develop and QA dataLayer specifications and collaborate with developers for accurate implementation.Diagnose and resolve tracking and reporting issues across analytics platforms.Build scalable data pipelines and warehousing solutions integrating GA4 exports with other behavioral data.Create and maintain business-focused dashboards using Looker Studio, Tableau, or Power BI.Lead Conversion Rate Optimization programs through hypothesis development, test design, and rigorous analysis.Analyze web behavioral data to identify user drop-off points and recommend improvements.Support new business development by contributing to proposals, pitches, and scoping analytics projects. Requirements:Extensive experience with GA4 and GTM implementations, including custom metrics and debugging tools.Proficiency in dataLayer design and specification.Strong coding skills in JavaScript for GTM and SQL for data querying.Experience with data pipeline construction and data warehousing platforms like BigQuery.Proven ability to build decision-driving dashboards.Experience managing CRO programs with A/B and multivariate testing.Professional fluency in spoken and written English, capable of client presentations and documentation.Minimum five years in an agency or consultancy with direct client relationship ownership and multi-account management. Pay Range and Compensation Package:The salary range for this position is $90,000 to $120,000 per year, depending on experience. Benefits & Perks:Paid parental leavePaid vacation and sick time offHealth, dental, and vision insuranceRetirement plan with company matching Equal Opportunity Statement: Our client is an equal opportunity employer. They celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, or national origin. Note:RemoteHunter is a recruitment partner of this role. Please note that all employment decisions, including candidate assessment, interviews, hiring, compensation, and employment terms, are made exclusively by the hiring employer.