Senior Designer
Novo · New York, United States · 1 mo ago
HybridArt & CreativeFull-time
About Novo
Novo is a rapidly growing series B fintech startup dedicated to empowering small businesses. We aim to increase the GDP of the modern entrepreneur by providing a modern banking platform. Novo is committed to a positive, inclusive, and supportive culture where employees can thrive and grow.
Role
We are seeking a Senior Designer / Art Director to lead the creative vision across our marketing surfaces. This role will involve owning the creative direction for marketing campaigns across various platforms including paid media and owned channels. The ideal candidate will translate business goals into impactful campaigns that engage prospects and delight existing customers.
What You'll Do
- Own the creative direction across Novo's marketing surfaces
- Lead the creative direction for marketing campaigns across paid media (social, display, video, SEM) and owned channels (web, email, lifecycle, social organic)
- Concept and execute high-impact creative for growth and product marketing, from initial brief through final asset delivery
- Design and iterate on landing pages, campaign visuals, ad creative, and brand content that drives measurable business results
- Present creative work to stakeholders and advocate for design decisions with clarity and conviction
- Design and ship at the speed of growth
- Develop motion and video assets for ads, product launches, and social content
- Partner with growth marketing to create, test, and optimize ad creative at scale—balancing craft with velocity
- Fluency with generative AI tools across the design stack (Figma AI, Midjourney, Firefly, Runway, ChatGPT/Claude) — and a clear point of view on when to reach for which. Brings clear thinking on when AI is the right tool and when it isn't. Uses AI to accelerate every phase of the design process: ideation, moodboarding, asset variation, copy iteration, and production polish
- Build the system that lets Novo scale its brand
- Build and maintain a cohesive visual system across all marketing touchpoints, ensuring brand consistency while pushing creative boundaries
- Contribute to the evolution of Novo's brand identity and design standards as the company grows
Must Have
- 7-9 years of experience in design with a focus on marketing, advertising, or brand creative—ideally in tech, fintech, or a high-growth startup environment
- A portfolio that demonstrates range: performance ads, brand campaigns, web design, and motion work
- Expert-level proficiency in Figma and Adobe Creative Suite (Photoshop, Illustrator, After Effects, Premiere Pro)
- Strong motion design and video editing skills for social, paid media, and product storytelling
- A sharp eye for typography, layout, color, and composition—with the ability to articulate why something works
- Comfort working at speed in a startup environment while maintaining a high bar for quality
- Experience partnering with growth and performance marketing teams to produce and iterate on ad creative
- Strong communication skills and the confidence to present ideas, give feedback, and push back thoughtfully