Jobs · Marketing · Iowa

Senior Content Strategist, Marketing

ChatGPT Jobs · Coralville, IA · 2 mo ago
MarketingFull-time

Responsibilities

  • Own and evolve a scalable, structured content architecture across brand, use-case, and product content, including experience with headless CMS environments, reusable content models, taxonomies, metadata, and DAM integrations.
  • Set and uphold editorial and governance standards in partnership with Brand and cross-functional teams.
  • Design and optimize journey-aligned, high-impact content (e.g., explainers, solution narratives, comparison guides, SEO- and AI-ready articles).
  • Apply and advance SEO, GEO, and AEO best practices to drive visibility across search engines and AI answer platforms.
  • Serve as the primary liaison for external SEO agencies and partners.

Requirements

  • 7+ years of experience in content strategy, content design, or content marketing roles.
  • Hands-on experience with structured content and headless CMS environments.
  • Demonstrated expertise in SEO, structured data, and answer-engine-optimized content.
  • Proven experience managing taxonomies and metadata standards.
  • Bachelor's degree in life sciences, business, journalism, marketing, or a related field preferred.
  • Previous experience in B2B technology, life sciences, or translating complex scientific/technical concepts.
  • Familiarity with schema.org types and entity-based content planning.
  • Experience with enterprise DAM platforms (e.g., Adobe Experience Manager Assets).
  • Exposure to regulated, global, or multi-locale content workflows.

Qualifications

Comprehensive package of benefits including paid time off, medical/dental/vision insurance, and 401(k) to eligible employees.

Benefits

Programs contribute to life beyond the job. Learn more at Danaher Benefits Info.

Pay

N/A

Schedule

Hybrid or Office

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