Senior Content Specialist

Compensation and Schedule

Compensation for this role is 95K-100K. The role may also be eligible for bonus or commission pay. Actual compensation may vary due to factors such as experience and skill set.

Responsibilities

• Manage RXO’s social media channels, including strategy, drafting, scheduling and posting
• Interview internal stakeholders and subject matter experts to inform content creation
• Conduct industry and competitive research to guide content strategy
• Use SEO/AEO tools to gather and implement insights for organic search performance
• Draft copy to support multi-channel marketing campaigns (web, email, digital ad, etc.)
• Leverage Gen AI agents to support research, copywriting and content production
• Build and publish clear, concise, visually appealing content in CMS
• Identify outdated or underperforming content and initiate a strategic refresh

Requirements

• A Bachelor's degree in Communications, Marketing, Business Administration, or a related field or equivalent related work
• 2-3 years of experience in content creation for digital marketing
• Strong copywriting skills (including a portfolio demonstrating your ability to write clear, engaging B2B copy for webpages, blog posts, emails, social media, etc.)
• Excellent communication skills and the ability to work effectively across multiple stakeholders and business functions
• Experience working with CMS platforms (e.g. WordPress, HubSpot, etc.)
• Active familiarity with Gen AI tools for writing assistance
• Experience with SEO and AEO
• Experience with basic visual creation tools (e.g. Canva) and a sharp eye for layouts

Qualifications

• Direct experience in B2B marketing
• Familiarity with the transportation / logistics industry
• Graphic design experience and expertise

Benefits

• Competitive pay
• Paid time off including up to 8 holidays, up to 2 floating Diversity Days, Hourly: Earn up to 13 days PTO/ Salary: Earn up to 15 days PTO, up to 40 hours bereavement leave, up to 16 hours volunteer time, jury duty, at least 2 weeks family bonding leave, up to 40 hours prenatal care leave
• 401(k) retirement plan with up to 5% company match
• Insurance: health, prescription, dental, vision, basic and supplemental life, short and long-term disability, accidental death and personal loss, business travel, legal services, ID theft, accident, critical illness, hospital indemnity
• Employee Assistance Program (EAP)
• Tuition reimbursement, adoption assistance
• Tax-Advantaged Accounts: Health Savings Account, Health Care Flexible Spending Account, Dependent Care Flexible Spending Account, Commuter Spending Account
• Health Reimbursement Arrangement

Schedule

This position is based out of either RXO's Chicago office at 2545 West Diversey Ave., Chicago, IL, 60647, or RXO headquarters located at 11215 N Community House Road, Charlotte, NC 28277 and follows a four-day onsite work schedule Monday through Thursday, work from home on Fridays!