Senior Content Associate

About the role

The Senior Content Associate is a pivotal member of the production/support track, overseeing daily content operations, strengthening quality, and elevating multimedia output across digital, social, email, print, and video channels. This role blends hands-on production expertise with workflow leadership, mentoring, and process optimization to support a fast-moving content department.

Responsibilities

• Create, package, and publish content across formats — written, video, social, and multimedia.
• Produce short-form video segments (vertical and horizontal) using interviews, transcripts, and existing footage; write supporting copy, captions, and metadata; collaborate with Content Producers to determine the best medium for each story.
• Own timelines and asset flow for major deliverables, including discussion guides, video production milestones, and CMS uploads. Keep projects on track and ensure seamless handoffs between stakeholders.
• Serve as the final reviewer of AI-assisted content, ensuring accuracy, clarity, SEO/AEO optimization, and platform alignment. Review final video and social assets for quality, compliance, and publishing readiness.
• Mentor and train Content Associates on workflows, tools, standards, and AI usage. Provide constructive feedback and help elevate the speed, quality, and creativity of junior team members.
• Draft, edit, and manage content across websites, newsletters, print, social media, and video platforms—making sure every asset is optimized for audience experience and engagement.
• Identify workflow bottlenecks, propose automation or tooling improvements, and work with team leads to strengthen production pipelines.
• Stay current on congress abstracts, clinical data, and therapeutic trends relevant to assigned verticals. Use this knowledge to support video topics, content planning, and timely execution.

Requirements

• Bachelor’s degree in Journalism, Communications, Media Production, English, or related field preferred.
• 2–4 years of experience in digital publishing, content operations, video production, or multimedia storytelling.
• Prior mentoring or peer leadership experience preferred.

Skills

• Expertise in CMS publishing, metadata standards, and SEO/AEO best practices.
• Skilled in short-form video editing (iMovie, Adobe Premiere, Vizard/CapCut, Canva, or similar).
• Strong writing, editing, and headline/caption development skills.
• Able to manage complex workflows, prioritize deadlines, and juggle multiple formats.
• Strong understanding of digital storytelling and audience growth.
• Experience with social platforms (YouTube, TikTok, Instagram Reels) and video hosting tools (Brightcove).
• Organized, detail-oriented, and comfortable operating in a fast-paced environment.

Benefits

We’re proud to offer a comprehensive benefits package, including:

• Hybrid work schedule
• Health insurance through Cigna (medical & dental)
• Vision coverage through VSP
• Pharmacy benefits through Optum
• FSA, HSA, Dependent Care FSA, and Limited Purpose FSA options
• 401(k) and Roth 401(k) with company match
• Pet discount program with PetAssure
• Norton LifeLock identity theft protection
• Employee Assistance Program (EAP) through NYLGBS
• Fertility benefits through Progyny
• Commuter benefits
• Company-paid Short-Term and Long-Term Disability
• Risk management programs: Supplemental Aflac coverage: Accident, Critical Illness, and Hospital Indemnity
• Discounts and rewards through BenefitHub