Senior Consultant to Manager, Commercial Strategy - Consumer Products & Retail

About the Role

Our Consumer Products & Retail practice is looking for an experienced Senior Consultant or Manager to join the team, specializing in CPG commercial strategy. This role requires a leader who understands how commercial strategy translates into flawless execution at the store level. The ideal candidate combines strategic thinking with deep expertise in field sales capabilities. This role will lead client engagements to elevate in-store performance, improve field productivity, and modernize commercial strategy ecosystems.

Responsibilities

• Lead commercial strategy engagements to improve field productivity, in-store execution quality, and commercial outcomes.
• Guide clients in implementing and optimizing capabilities such as account management, territory and route planning, geo-fencing, retail audits, compliance checks, next-best actions, and DSD/pre-sell ordering.
• Leverage image recognition technologies and advanced shelf analytics to drive automated compliance, retail insights, and improved execution.
• Manage project teams and provide mentorship to consultants and senior consultants.
• Advise on the design and deployment of commercial strategy solutions, ensuring alignment with client business processes.
• Build and maintain strong client relationships; serve as a trusted advisor for commercial strategy and field sales transformation.
• Partner with cross-functional teams to create integrated solutions for scalable, sustainable field execution excellence.
• Conduct market and competitive analysis to identify capability gaps and growth opportunities.
• Drive innovation, champion best practices, and promote continuous improvement across engagements.
• Support business development activities, including proposal creation, solution design, and client presentations.

Requirements

• 4+ years of experience in the CPG industry, with a strong focus on commercial strategy, field sales, or commercial operations.
• Proven leadership skills, including managing teams, coaching talent, and overseeing complex client engagements.
• Deep understanding of field sales processes: territory & route planning, visit management, geo-fencing, retail audits, compliance, pre-sell/DSD, and promotional execution.
• Hands-on experience with image recognition technologies for shelf execution, automated compliance, or retail insights.
• Preferred proficiency with Salesforce platforms, especially within CPG commercial strategy (e.g., Consumer Goods Cloud, CRM workflows, customer hierarchies, field execution modules).
• Strong problem-solving and critical-thinking skills, with the ability to translate strategic goals into actionable execution plans.
• Excellent collaboration skills and the ability to partner across business and technology teams.
• High learning agility and the ability to quickly adopt and apply new concepts in consulting environments.
• Exceptional communication, facilitation, and stakeholder management skills.

Qualifications

Not explicitly stated in the posting.

Skills

• Leadership and team management
• Field sales and commercial strategy expertise
• Image recognition and shelf analytics technologies
• Salesforce platform proficiency (preferred)
• Problem-solving and critical thinking
• Collaboration and cross-functional partnership
• Learning agility
• Communication and stakeholder management

Benefits

• Medical, dental, and vision insurance at no cost for employee-only coverage.
• Company-paid group term life, short-term disability, long-term disability, and travel insurance.
• Participation in our 401k retirement plan with a 3% contribution and up to 2% match.
• Pre-tax dollars for commuter benefits, Health Savings Account, Flexible Spending Account, and Dep-care FSA.
• Baringa People Fund for wellbeing activities outside of work.
• Paid Parental leave of 16 weeks for primary caregivers.
• Five weeks’ annual leave, with an additional two-week recharge after five years.

Pay

Salary range: $126,000 - $192,500

Locations

Job available in these locations: New York, NY | Chicago, IL | Atlanta, Georgia

Note: This role is part of Baringa, a global consulting firm with a collaborative, people-first culture, recognized as a Great Place to Work and committed to diversity, inclusion, and sustainability.