Senior Communications Strategist

We need to output HTML fragment with sections: About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. Only include sections that have real specific content. Must not repeat job title. Must not include Job ID etc. Remove boilerplate like EEO, nondiscrimination, AI hiring process, etc. Must preserve all substantive info. We need to parse the posting. Content: - Intro: "You’re the kind of communicator..." That's about candidate traits, maybe part of About the role? Actually it's describing the kind of communicator they want. Could be part of About the role or Qualifications. We'll treat as part of About the role (description of role and desired traits). But we need to keep all substantive info. - About Fehr & Peers: description of firm. That's about the company, not role. Could be part of About the role? Usually "About the role" includes description of role and maybe company. We'll include a paragraph about the firm under About the role. - The Role: description of joining corporate communications team, responsibilities, etc. That's core responsibilities. - What You’ll Do: bullet list of duties. - Own Select Channels And Improve How They Perform: more duties. - Support Storytelling Tools And Firmwide Communications Experiences: more duties. - Use AI to accelerate your work, with judgment: more duties. - Qualifications: list of qualifications. - Preferred Qualifications: list. - How We Evaluate Candidates: description of exercise. - Benefit Highlights: list of benefits. - EEO etc: remove. - Placement within pay range: mention pay range? It says "Placement within the stated pay range will be determined based upon education, experience, and qualifications." No actual numbers given, so we cannot create Pay section because no specific pay range. So we should not include Pay section. - Schedule: mention hybrid role based in Roseville, typically come into office two days per week, occasional travel to Walnut Creek quarterly. That's schedule info. So we can include Schedule section. - Benefits: we have Benefit Highlights list. So include Benefits section. - Skills: maybe we can extract from qualifications: writing, editing, verbal communication, organization, detail, AI usage, etc. Could be a Skills section. But we need to decide if we have enough specific content for Skills. The qualifications list includes many skill-like items. Could create Skills section summarizing those. However instructions: Prefer a few substantive sections over many thin ones. We could combine Qualifications and Skills? But they ask to use headings for sections like Qualifications, Skills, Benefits, Pay, Schedule. We need to include only when posting has real specific content. We have qualifications content, we have benefits content, we have schedule content. For Skills, we could extract from qualifications but maybe it's redundant. Could still create Skills section with bullet list of skills: excellent writing and editing, strong verbal communication, highly organized, proactive, detail-oriented, comfortable working across levels, uses AI with judgment, etc. That is present. So we can include Skills. - Responsibilities: we have "What You’ll Do" and other duty sections. So we can create Responsibilities section with bullet list. - About the role: we can include intro paragraph about role and company description. - Requirements: maybe we can treat as same as Qualifications? But they differentiate Requirements vs Qualifications. Usually Requirements are mandatory, Qualifications are preferred. In posting they have "Qualifications" (mandatory) and "Preferred Qualifications". So we can map Requirements to the Qualifications section (mandatory). And Skills maybe separate. But we already have Qualifications heading. We'll follow instruction: use headings for sections like About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. So we need both Requirements and Qualifications. We can put mandatory qualifications under Requirements, and preferred under Qualifications? Or vice versa. Let's decide: Requirements = mandatory qualifications (the "Qualifications" bullet list). Qualifications = preferred qualifications (the "Preferred Qualifications" list). That seems logical. Thus: - About the role: includes intro about candidate traits and firm description. - Responsibilities: bullet list of duties (What You’ll Do, Own Select Channels..., Support Storytelling Tools..., Use AI...). - Requirements: mandatory qualifications (Experience 5+ years, Bachelor's degree, proven ability, excellent writing/editing, verbal communication, organized, detail, comfortable across levels, uses AI with judgment). - Qualifications: preferred qualifications (Experience owning channels/programs, intranet knowledge tools, social media management especially LinkedIn, analytics experience, familiarity with transportation/AEC industry, agency experience). - Skills: maybe we can list specific skills like writing, editing, verbal communication, organization, detail, AI judgment, etc. But that overlaps with Requirements. Could instead list skills like channel management, analytics, content strategy, storytelling, presentation/template development, etc. But we might be duplicating. However we need to include Skills section only if there is real specific content. We could extract from responsibilities: "Own day-to-day execution for assigned channels", "Use analytics and qualitative feedback", "Develop and update presentations, templates", "Spot and surface story leads", "Use AI to accelerate work". Those are skills. So we can create Skills section with bullet list derived from responsibilities and qualifications. But we must avoid repeating same content verbatim across sections; but it's okay to rephrase. We must not include filler like "commensurate with experience". Not present. We must not include Pay section because no specific pay range. We must include Schedule section: hybrid role based in Roseville, typically two days per week in office, occasional travel to Walnut Creek quarterly. Now produce HTML fragment. Structure:

About the role

... paragraphs ...

Responsibilities

• ...
...

Requirements

• ...
...

Qualifications

• ...
...

Skills

• ...
...

Benefits

• ...
...

Schedule

...

Make sure to preserve all substantive info. Let's extract details. About the role: - Intro: "You’re the kind of communicator who doesn’t wait for a perfect brief. You take something messy, figure out what matters, and make it clear. You write well and you move fast, including with AI tools, without trading accuracy or judgment for speed." - About Fehr & Peers: "We’re a transportation planning and engineering firm with 24 offices and more than 400 staff nationwide. Since 1985, we’ve partnered with public, private, and institutional clients to design and plan safer, more effective ways for people and goods to move. We bring together data, technology, and the experiences of the communities we serve to help clients make confident, well-informed decisions." - The Role: "You’ll join our seven-person corporate communications team supporting a fast-moving, technically complex organization. Staff come to us with a headline and minimal context. Your job is to take those requests, clarify what’s needed, recommend a smart communications approach, and deliver strong final work. You’ll focus on firmwide internal communications and external marketing content across channels like our intranet, LinkedIn, email, blog, presentations, templates, and webinars. This is an individual contributor role. You will own select channels and high-priority projects from intake through publishing, working in close coordination with our communications manager and designers. This is a hybrid role based in Roseville. You’ll typically come into the office two days per week, with occasional travel to Walnut Creek (usually quarterly)." We could combine these into About the role paragraph(s). Might be long but okay. Responsibilities: from "What You’ll Do" and subsequent sections. Let's list: - Own end-to-end delivery for your work - Take in messy requests, clarify what matters, and recommend an approach (audience, goal, message, channel, timing), aligned with team priorities. - Draft, revise, coordinate reviews, and publish deliverables with speed, accuracy, and strong judgment. - Manage multiple projects with limited direction. - Set priorities, make reasonable assumptions, and flag risks, tradeoffs, and decision points early. - Deliver content across internal and external channels - Create internal communications that support firmwide clarity, knowledge-sharing, and change efforts (announcements, intranet posts, leader-facing messaging support). - Create external marketing communications that promote our services and expertise (LinkedIn, blog content, campaigns, high-visibility messaging support). - Translate technical work into clear, useful content while maintaining nuance and applying our brand voice and standards. - Own Select Channels And Improve How They Perform - Own day-to-day execution for assigned channels (for example intranet and LinkedIn), including planning, drafting, publishing, and upkeep, in coordination with the team. - Use analytics and qualitative feedback to recommend improvements to content, cadence, and channel approach, and implement approved changes. - Support Storytelling Tools And Firmwide Communications Experiences - Develop and update presentations, templates, and other communications resources that help staff share work clearly and consistently. - Surface opportunities proactively - Spot and surface story leads and communications opportunities across the firm. - Connect with the right staff to gather context, then bring forward recommendations and drafts. - Use AI to accelerate your work, with judgment - Use AI to speed up synthesis, outlining, drafting, editing, and iteration. - Know when to slow down. - Apply strong judgment about accuracy, sensitivity, and nuance, and recognize when additional review is essential. We can combine into bullet list; some are sub-bullets but we can flatten. Requirements (mandatory qualifications): - 5+ years in corporate communications, internal communications, marketing communications, or content strategy with demonstrated ownership in ambiguous environments. - Bachelor’s degree in communications, marketing, public relations, or related field, or equivalent experience. - Proven ability to take messy inputs and produce clear recommendations and strong final deliverables across channels. - Excellent writing and editing, plus strong verbal communication and presence (comfortable talking through work live with staff and leaders). - Highly organized and proactive, with reliable workflows that keep projects moving. - Strong eye for detail and quality, including accuracy, consistency, and polish. - Comfortable working across all levels of the organization, from peers to senior leaders, and confident making recommendations to any of them. - Uses AI to accelerate work, with strong judgment about accuracy and sensitivity. Qualifications (preferred): - Experience owning channels or programs (not only producing individual deliverables). - Experience with intranet and knowledge tools (Teams, SharePoint, Box, WordPress). - Social media management experience, especially LinkedIn. - Analytics experience (Google Analytics or platform analytics). - Familiarity with the transportation, architecture, engineering, or construction (AEC) industry. - Agency experience in a communications, public relations, or marketing firm. Skills: we can derive from responsibilities and qualifications: - End-to-end project ownership and delivery - Audience analysis, goal setting, message development, channel selection, timing planning - Drafting, revising, coordinating reviews, publishing - Managing multiple projects with limited direction - Prioritization, assumption-making, risk identification - Creating internal communications (announcements, intranet posts, leader-facing messaging) - Creating external marketing communications (LinkedIn, blog, campaigns) - Translating technical work into clear content while maintaining nuance and brand voice - Owning and improving assigned channels (intranet, LinkedIn) – planning, drafting, publishing, upkeep - Using analytics and qualitative feedback to recommend and implement improvements - Developing and updating presentations, templates, and communications resources - Identifying story leads and communications opportunities across the firm - Connecting with staff to gather context and produce recommendations/drafts - Leveraging AI for synthesis, outlining, drafting, editing, iteration while applying judgment - Strong writing, editing, verbal communication - Organization, proactivity, detail orientation