Jobs · North Carolina

Senior Communications Advisor - Stakeholder Engagement

Blue Cross NC · Raleigh-Durham-Chapel Hill Area · Yesterday
Hybrid$81k–$130k/yrFull-time

About the role

The Senior Communications Advisor, Stakeholder Engagement is a senior individual contributor role responsible for shaping, modernizing, and executing communications that support the full range of external stakeholder audiences within the Stakeholder Engagement function — including providers, regulators, brokers, agents, consultants, and employer groups. This role operates at the intersection of business strategy, reputation management, and stakeholder trust. It requires a communicator with strong judgment, comfort navigating ambiguity, and the ability to anticipate and shape how decisions are received across a diverse stakeholder landscape.

Responsibilities

  • Serve as a communications advisor across provider, regulator, broker, agent, consultant, and employer audiences, ensuring messaging supports enterprise priorities, affordability goals, and business credibility.
  • Develop forward-looking communications strategies that prepare external stakeholders for policy, product, operational, and market changes.
  • Translate complex business decisions into clear, credible, and disciplined stakeholder communications that reduce confusion and friction, tailored to the needs of each audience.
  • Proactively shape the external environment to build trust across stakeholder audiences and protect enterprise reputation.
  • Anticipate areas of confusion, resistance, or risk among stakeholder groups and develop communications strategies to address them before issues escalate.
  • Work collaboratively with internal stakeholders including Legal, Compliance, Government Affairs, Provider Network and Sales, to ensure alignment and consistency.
  • Support the future of stakeholder communications by advancing more intentional, prioritized, and impact-focused approaches that strengthen engagement and deliver greater value.
  • Identify opportunities to enhance tools, channels, and processes, recommending ways to simplify, modernize, and optimize communications to better meet evolving stakeholder needs and expectations.
  • Operate effectively across Marketing, Sales Enablement, Business & Product Communications, and other Communications functions without direct reporting authority.
  • Influence outcomes through expertise, credibility, and sound judgment rather than positional power.
  • Ensure smooth handoffs and coordination across stakeholder audiences.
  • Showcase knowledge and experience of multiple communications disciplines (executive communications, public relations, internal communications) with demonstrated depth in more than one area.
  • Contribute to enterprise affordability communications as they relate to provider, regulator, broker, agent, consultant, and employer audiences.
  • Ensure all messaging is grounded in business reality, credible to each audience, and aligned with broader enterprise narratives.
  • Help connect system-level affordability strategies to what external stakeholders need to understand and communicate confidently.

Requirements

  • Bachelor's degree or advanced degree (where required)
  • 5+ years of experience in related field. In lieu of degree, 7+ years of experience in related field.
  • Bonus Points: Extensive experience in enterprise communications, stakeholder communications, or a closely related discipline.
  • Strong strategic instincts and the ability to operate independently with sound judgment.
  • Comfort working in a structure with high accountability and limited direction.
  • Ability to balance empathy for stakeholders with discipline around enterprise priorities.
  • High tolerance for ambiguity and an ability to drive clarity where it does not yet exist.

Qualifications

  • Bachelor's degree or advanced degree (where required)
  • 5+ years of experience in related field. In lieu of degree, 7+ years of experience in related field.

Skills

  • Communication
  • Communication Strategy Development
  • Marketing Communications (MarCom)
  • Media Communications
  • Media Management
  • Media Relations
  • Message Development
  • Public Relations (PR)
  • Social Media Communications
  • Strategic Communication Planning

Benefits

  • Medical, dental, and vision coverage
  • numerous health and wellness programs
  • Parental leave and support
  • adoption and surrogacy assistance
  • Career development programs and tuition reimbursement for continued education
  • 401(k) match including an annual company contribution

Pay

$81,068.00 - $129,708.00

Schedule

Our Hybrid Flex approach is built on presence with a purpose – giving you flexibility to work remotely with intentional in-person connection – that supports a workplace that’s flexible, connected, and future focused. In a Hybrid-Flex role, you’ll work in the office at least two days a week for collaboration and connection. In a Remote-Flex role, you’ll work virtually, with a few in-office visits each year for meaningful moments that matter. Whether your role is Hybrid-Flex or Remote-Flex depends on the nature of the work and distance from our Durham headquarters.

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