Senior Campaign Manager, Physical AI

Responsibilities

• Develop global campaign strategy, messaging, and audience/value-prop frameworks aligned to business goals.
• Develop annual and quarterly campaign strategies across awareness, consideration, and preference stages.
• Convert product positioning into engaging stories and materials by working closely with Product Marketing.
• Build clear, actionable campaign briefs and refine strategy based on customer, driven, and market insights.
• Lead execution across paid, owned, and partner channels (email, paid media, ABM, social, events, web, etc.).
• Lead timelines, budgets, resources, and agency relationships to ensure high-quality delivery.
• Establish benchmarks and reporting frameworks; analyze performance and optimize messaging, targeting, and channel mix.
• Present strategies and results to senior leadership with clear insights and recommendations.
• Influence cross-functional teams and drive alignment toward shared goals.
• Contribute to process improvements and standard methodologies across the Global Marketing team.

Requirements

• Show success developing and accomplishing coordinated, multi-channel B2B marketing campaigns.
• Show 7+ years of B2B campaign marketing experience, with 3+ years marketing in robotic and/or automotive segments.
• Show deep understanding of the B2B buyer journey and full-funnel marketing.
• Show outstanding communication, storytelling, and cross-functional teamwork skills.
• Show strong analytical skills with high attention to detail and a continuous-improvement approach.
• Show solid understanding of developer marketing for the automation and vehicle industries, including audience needs, channels, and messaging.
• Show excellent project management capabilities with experience leading multiple initiatives simultaneously.
• Show experience leading budgets and working with agencies or external partners.
• Show Bachelor’s degree in marketing, business, or a related field, or equivalent experience.

Qualifications

• Show knowledge in B2B semiconductor marketing, particularly related to robotics and vehicle industries.
• Show recent ABM experience and enterprise marketing experience; agency experience preferred.
• Show ability to interpret insights from marketing automation, CRM, and analytics systems output.

Skills

• Show success developing and accomplishing coordinated, multi-channel B2B marketing campaigns.
• Show 7+ years of B2B campaign marketing experience, with 3+ years marketing in robotic and/or automotive segments.
• Show deep understanding of the B2B buyer journey and full-funnel marketing.
• Show outstanding communication, storytelling, and cross-functional teamwork skills.
• Show strong analytical skills with high attention to detail and a continuous-improvement approach.
• Show solid understanding of developer marketing for the automation and vehicle industries, including audience needs, channels, and messaging.
• Show excellent project management capabilities with experience leading multiple initiatives simultaneously.
• Show experience leading budgets and working with agencies or external partners.
• Show Bachelor’s degree in marketing, business, or a related field, or equivalent experience.

Benefits

Details of what this means for each role will be shared upon application.

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