Senior Business Systems Analyst – Marketing Technology

About the role

A Senior Business Systems Analyst - Marketing Technology is needed to support the marketing technology initiatives within the organization. This role will work closely with cross-functional teams including marketing, IT, and product development to analyze business needs, design solutions, and implement new systems.

Responsibilities

• Conduct market research and analyze data to identify trends and opportunities for improvement in marketing technology solutions.
• Collaborate with stakeholders to define project scope, gather requirements, and develop detailed project plans.
• Design and implement new marketing technology solutions using best practices and industry standards.
• Provide technical guidance and support to ensure system integration and alignment with overall business objectives.
• Document processes and procedures to facilitate knowledge transfer and continuous improvement.
• Stay current with emerging technologies and industry best practices to inform decision-making and drive innovation.

Requirements

• Bachelor's degree in Computer Science, Information Systems, or a related field.
• Minimum 5 years of experience in a similar role, preferably in a marketing technology environment.
• Proven ability to manage multiple projects simultaneously and meet deadlines.
• Strong analytical skills and the ability to interpret complex data to derive actionable insights.
• Experience with project management methodologies such as Agile or Scrum.
• Excellent communication and interpersonal skills to effectively collaborate with cross-functional teams.
• Proficiency in Microsoft Office Suite and project management software.

Qualifications

• Knowledge of marketing technology platforms and tools.
• Experience with data analysis and reporting tools.
• Understanding of marketing strategies and tactics.
• Ability to work independently and as part of a team.

Skills

• Technical proficiency in programming languages such as Python, Java, or SQL.
• Experience with data visualization tools like Tableau or Power BI.
• Strong problem-solving and critical thinking skills.
• Ability to communicate complex technical concepts to non-technical stakeholders.

Benefits

• Flexible remote work schedule.
• Competitive salary commensurate with experience.
• Health insurance coverage.
• 401(k) retirement plan with company match.
• Professional development opportunities.
• Annual performance review and career growth opportunities.

Pay

Salary range: $80,000 - $120,000 annually, depending on experience and qualifications.

Schedule

Full-time position with flexible working hours to accommodate remote work.