Senior Associate, PR

We need to output HTML fragment with sections: About the role? Actually we have "About Buffalo Groupe" and "About this Role". The instructions: use

for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). Do NOT repeat the job title as a heading. We need to include sections only when posting has real specific content. We have content: Work Location, Location Requirements, Employment Type, About Buffalo Groupe, About this Role (which includes Responsibilities and Within Buffalo), What Makes You a Great Fit (which includes qualifications/skills), Why Join Us? (includes benefits? includes salary range). Also we have salary range. We need to map to headings: About the role (maybe combine About Buffalo Groupe and About this Role? Actually "About this Role" could be "About the role". We'll use

About the role

and put the description. Responsibilities: list bullet points. Requirements/Qualifications/Skills: The "What Makes You a Great Fit" includes qualifications: Bachelor’s degree and three to five years of PR experience, understanding of relationship between traditional PR and online/digital tech, solid working knowledge of key media influencers/journalists, strong presentation skills, fluency/familiarity with digital and social media, experience building/enhancing relationships with clients, ability to thrive in startup environment, experience with golf/travel/hospitality media a plus, knowledge/passion for golf and sports overall, experience with media monitoring and project management software a plus. We can split into Requirements (maybe degree + years experience) and Skills (the rest). But we can also combine into Qualifications. The instruction: prefer a few substantive sections over many thin ones. So we could have sections: About the role, Responsibilities, Qualifications, Benefits (including salary). Also maybe Work Location? Not listed as a standard heading but we could include as a paragraph under About the role? The instruction says use headings only from list; but we can still include paragraphs for location etc. We should not create headings for Work Location unless it matches one of the allowed headings. So we can embed location info in a paragraph under About the role or maybe a separate

before sections. We must preserve all substantive information: location, employment type, etc. We must remove boilerplate: cookie/navigation/legal/EEO etc. Not present. We must not include application instructions like "Please submit a cover letter, resume, and samples of your best work." That's application instruction; we should remove it. Also "Please submit a cover letter..." is application instruction, remove. Also "The anticipated salary range for this role is $55,000 – $70,000 per year, commensurate with experience." This includes "commensurate with experience" which is placeholder? Actually it's a phrase but it's part of salary description. The instruction says never emit a heading followed by filler/placeholder text (e.g., "commensurate with experience", "not specified", "N/A", "varies", "TBD") and never create Pay/Schedule/Benefits sections unless the posting actually states them. For Pay section, we can include it but we must avoid filler text like "commensurate with experience". However that phrase is part of the salary description; we might need to keep the salary range but can we drop the phrase? The instruction says preserve ALL substantive information; do NOT invent or summarize away detail. So we must keep the salary range exactly as stated. The phrase "commensurate with experience" is part of the posting; it's not filler? It's a qualifier but maybe considered filler? The instruction says never emit a heading followed by filler/placeholder text (e.g., "commensurate with experience", ...). That refers to headings: if we create a Pay section, we shouldn't have just that phrase as content. But we can have the Pay section with content: "$55,000 – $70,000 per year, commensurate with experience." That includes the phrase; it's okay because it's not just filler; it's the actual content. So we can include Pay section. Similarly Benefits: we have "Why Join Us?" which includes exposure to wide range of marketing disciplines, chance to work alongside passionate leaders, etc. That's more like benefits/culture. We could make a Benefits section. Schedule: not specified; we should not create Schedule section. Now we need to output only HTML fragment. Structure:

Work Location: In-office in Charleston, SC, Remote or Hybrid (with geographic requirements). Location Requirements: Candidate must reside in SC, NC, VA, FL. While most day-to-day work will be remote, the role will require occasional travel to the applicable local office. Employment Type: Full-Time.

Then

About the role

with paragraphs: About Buffalo Groupe and About this Role combined? Could be two paragraphs. Then

Responsibilities

with

• ... each responsibility. Then

  Qualifications

  maybe combine What Makes You a Great Fit into qualifications and skills. Could be a
  list. Then

  Benefits

  with paragraph from Why Join Us? (excluding salary). Then

  Pay

  with paragraph salary range. We must not repeat job title as heading. Not present. We must not include application instructions. Let's extract details. About Buffalo Groupe: "Buffalo Groupe’s carefully assembled all-star team includes a full-service marketing firm, a research arm, an events division, and a media property that authentically serves the golf, outdoor sports, real estate, travel, and hospitality industries. Today, Buffalo is headquartered in Charleston, SC, with about 100 team members coast to coast who deliver integrated marketing programs focused on amazing results for our clients. We love working with good people who share our values of kindness, clarity, and courage." About this Role: Actually the heading "About this Role" then directly after that is "Responsibilities". The text after "About this Role" is just the responsibilities list? Actually the posting: "About this RoleResponsibilities Build understanding..." So there is no separate paragraph; it's just responsibilities. So we can treat About the role as just the Buffalo Groupe description. Thus About the role paragraph: the Buffalo Groupe description. Now Responsibilities list: Let's extract each bullet: - Build understanding and knowledge of the clients’ business and their challenging and rapidly shifting competitive environments - Contribute to creation of integrated communications plans that meet client business objectives - Maintain regular contact with clients and media; proactively offer and implement new ways to meet client needs - Demonstrate ability to effectively develop a full range of written materials, including beautifully designed presentations, compelling press releases, concise fact sheets, key messages and actionable pitch letters - Coordinate media relations campaigns, identifying story angles, overseeing list and pitch development, and working directly with media day-to-day - Develop and manage timelines and weekly action plans to ensure all deadlines on client programs are met - Anticipate and proactively offer solutions to senior team leadership for issues specific to assigned programs - Provide client service administration, including preparing client status and activity reports, attending meetings and conference calls, compiling conversational monitoring reports and competitor coverage, scheduling and logistics - Within Buffalo: Commit to continuous learning; set and pursue stretch goals - Contribute to the performance appraisal process for peers and managers - Understand internal operations and inter-team cooperation - Stay up to date with emerging technologies and trends - Demonstrate behaviors consistent with Buffalo’s values of kindness, clarity, and courage Note: The "Within Buffalo:" seems like a subheading but we can treat as bullet. Now Qualifications/skills list from "What Makes You a Great Fit": - Bachelor’s degree and three to five years of public relations experience - Strong understanding of the relationship between traditional public relations and the use of current online/digital technology and social media - Solid working knowledge of key online/offline media influencers/journalists - Strong presentation skills, poise, and professionalism - Fluency and/or familiarity with digital and social media - Experience building and enhancing relationships with clients from day-to-day to most senior levels within the organization - Ability to thrive in a startup environment. We are a fast-paced, high-growth company that trusts our team members to take initiative, bring big ideas, and execute on a vision - Experience with golf, travel, and hospitality media and industries is a plus, but not required - Knowledge and passion for the game of golf and sports overall - Experience with media monitoring (i.e., Cision, Meltwater, MuckRack) and project management software is a plus but not required We could split into two lists: Requirements (degree + years experience) and Skills (rest). But to keep few sections, we can have one Qualifications section with all bullet points. Now Benefits from "Why Join Us?": - We work with brands that live at the intersection of lifestyle and experience—from top professional athletes to high-end real estate and golf destinations. - You’ll gain exposure to a wide range of marketing disciplines and have the chance to work alongside passionate, strategic leaders who are deeply invested in your growth. That's it. Also maybe the salary is separate. Now Pay: "The anticipated salary range for this role is $55,000 – $70,000 per year, commensurate with experience." We keep that. Now ensure we don't include filler like "commensurate with experience" as a heading; it's inside Pay paragraph. Now produce HTML. We need to wrap each section in appropriate tags. Let's craft:

  Work Location: In-office in Charleston, SC, Remote or Hybrid (with geographic requirements). Location Requirements: Candidate must reside in SC, NC, VA, FL. While most day-to-day work will be remote, the role will require occasional travel to the applicable local office. Employment Type: Full-Time.

  About the role

  Buffalo Groupe’s carefully assembled all-star team includes a full-service marketing firm, a research arm, an events division, and a media property that authentically serves the golf, outdoor sports, real estate, travel, and hospitality industries. Today, Buffalo is headquartered in Charleston, SC, with about 100 team members coast to coast who deliver integrated marketing programs focused on amazing results for our clients. We love working with good people who share our values of kindness, clarity, and courage.

  Responsibilities

  • Build understanding and knowledge of the clients’ business and their challenging and rapidly shifting competitive environments
  • Contribute to creation of integrated communications plans that meet client business objectives
  • Maintain regular contact with clients and media; proactively offer and implement new ways to meet client needs
  • Demonstrate ability to effectively develop a full range of written materials, including beautifully designed presentations, compelling press releases, concise fact sheets, key messages and actionable pitch letters
  • Coordinate media relations campaigns, identifying story angles, overseeing list and pitch development, and working directly with media day-to-day
  • Develop and manage timelines and weekly action plans to ensure all deadlines on client programs are met
  • Anticipate and proactively offer solutions to senior team leadership for issues specific to assigned programs
  • Provide client service administration, including preparing client status and activity reports, attending meetings and conference calls, compiling conversational monitoring reports and competitor coverage, scheduling and logistics
  • Within Buffalo: Commit to continuous learning; set and pursue stretch goals
  • Contribute to the performance appraisal process for peers and managers
  • Understand internal operations and inter-team cooperation
  • Stay up to date with emerging technologies and trends
  • Demonstrate behaviors consistent with Buffalo’s values of kindness, clarity, and courage

  Qualifications

  • Bachelor’s degree and three to five years of public relations experience
  • Strong understanding of the relationship between traditional public relations and the use of current online