Sales Training and Development Manager
About the Role
Waters Corporation, a global leader in life sciences, is seeking a Sales Training and Development Manager to design and deliver sales educational programs that enhance the performance of our sales teams. This role focuses on developing best-in-class sales readiness and training programs across the Advanced Diagnostic portfolio, including Microbiology, Molecular, Point of Care, and Lab Automation instrumentation and assays.
The ideal candidate will take a consultative and strategic approach to training, professional development, and customer experience, ensuring alignment with business objectives and maximizing sales execution. This role requires close collaboration with sales, sales leadership, marketing, and key stakeholders to identify challenges and recommend solutions to increase productivity.
Responsibilities
- Review and understand the strategic imperatives for the Advanced Diagnostics platform to design and adjust educational curriculum in support of the business strategy.
- Facilitate onboarding product training programs, design courses, and education based on sound adult learning principles with excellent communication and coaching skills.
- Create instructor-led, distance learning, video and web-based, and other formatted curricula and content for new-hire classes, new-product launches, and development opportunities for all sales associates.
- Field travel with new and in-role sales associates to provide coaching and insight to elevate sales skills and performance.
- Develop and implement advanced sales training for tenured sales personnel and field sales managers.
- Work collaboratively with Sales Enablement, Marketing, and Product Management to develop training programs for new product launches.
- Ensure curricula, content, and sales training agenda align with the fiscal year Sales Marketing Action Plan through collaboration with sales management, marketing, sales enablement, and field sales training.
- Assess talent by performing skill gap analyses to identify areas of improvement and create targeted training to meet evolving business demands.
- Adopt a data-driven approach to measure the effectiveness of training programs by participating in field travel with new associates. Track and maintain associates' training scorecards.
- Travel up to 70% to the home office, in the field, and required meetings.
Requirements
- Bachelor’s degree required.
- Three or more years of professional training experience, field sales training, training management, and familiarity with influencing stakeholders in a matrix organization.
- Three or more years of medical sales experience; diagnostic microbiology and molecular laboratory capital or consumable sales experience strongly preferred.
- Five or more years of successful professional development experience with demonstrated results.
- Proficient in Microsoft Word, Excel, and PowerPoint.
- Proven ability to handle and drive multiple projects, manage change, and work with cross-functional teams while setting clear expectations.
Skills
- Sales Expertise: Deep understanding of sales processes, techniques, and strategies. Experience in direct sales roles (typically 3–5 years). Familiarity with CRM platforms (e.g., Salesforce).
- Training & Facilitation: Ability to design and deliver engaging training programs. Skilled in instructional design and adult learning principles. Experience with Learning Management Systems (LMS) and e-learning tools.
- Communication & Presentation: Excellent verbal and written communication skills. Strong presentation and public speaking abilities. Capable of simplifying complex concepts for diverse audiences.
- Coaching & Feedback: One-on-one coaching and mentoring skills. Ability to provide constructive feedback and assess learning outcomes. Empathy and adaptability to different learning styles.
- Analytical & Strategic Thinking: Ability to assess training effectiveness using KPIs and performance metrics. Strategic mindset to align training with business goals. Problem-solving skills to address sales challenges.
- Organizational & Project Management: Strong time management and multitasking abilities. Capable of managing multiple training sessions and projects. Detail-oriented with good documentation and reporting skills.
Benefits
A career at BD means being part of a team that values your opinions and contributions and encourages you to bring your authentic self to work. We offer a culture where you can learn, grow, and thrive, with opportunities to reinvent the future of health. Most roles require a minimum of 4 days of in-office presence per week to foster creativity, innovation, and effective problem-solving.
Pay
Salary range: $132,900.00 - $212,600.00 USD annually. Our salary or hourly rate ranges reward associates fairly and competitively, influenced by factors such as location, labor laws, and Collective Bargaining Agreement (CBA) requirements.
Schedule
This role requires a minimum of 4 days of in-office presence per week. Travel up to 70% is required for home office visits, fieldwork, and meetings.