Sales Specialist - KC Region

This full-time Sales Specialist role is based in the Kansas City metro area (or within a 50-mile radius) and requires 90% travel, including overnights in an assigned region. Relocation assistance is not available; applicants outside Kansas and Missouri will not be considered.

About the role

As a Sales Specialist, you will connect with and positively impact the lives of residents daily. This specialized role assists and directs marketing and sales efforts in assigned communities or regions within Cedarhurst Senior Living. Part of the corporate support team, you will work on-site in communities as assigned, creating and executing sound sales and marketing plans, selling through external business development, advancing leads through the sales process to meet established goals, and supporting Regional Sales Directors or Area Sales Managers in onboarding and training other sales-oriented roles. You will lead and coordinate moves and transfers, assist the Director of Sales with database management, new lead response, and tours, and increase awareness of Cedarhurst’s mission to create communities where each person feels loved, valued, supported, and able to live life to the fullest.

Responsibilities

• Function as primary contact for phone inquiries and walk-in visitors to drive occupancy
• Conduct outside marketing to increase professional referrals
• Discover the needs of prospective residents and their families and find appropriate solutions (including moves to Assisted Living, Memory Care, or Independent Living)
• Conduct appropriate follow-up activities to facilitate positive, trusting, and valuable relationships
• Create and cultivate productive relationships with other businesses and resources for senior adults to offer resources to prospects and receive referrals
• Document all planned and completed marketing activities in the provided database per support team standards
• Monitor marketing budgets and spend lead generation dollars according to campaign needs
• Strategize with VP of Sales, Regional Director of Sales, Area Sales Directors, portfolio Executive Directors, and other CRDs to develop creative programs identifying and connecting with key referral sources, and maintain/nurture those relationships
• Work with Executive Director to help staff maximize opportunities for resident and family-member referrals, ensuring timely follow-up and execution of next steps
• Assist VP of Sales, Regional Director of Sales, Area Sales Directors, and Executive Director with development and monthly updating of marketing plans to address changing conditions or opportunities
• Assist Executive Director in developing associates’ skills in building relationships, discovery of needs/wants/interests, overcoming objections, closing, and follow-up/maintenance marketing
• Assist community in exploring strategic sales approaches for all prospects during coaching sessions
• Meet travel requirements: frequent local travel to communities with occasional evenings, weekends, and overnight travel as needed
• Other duties as assigned

Qualifications

• Bachelor’s degree strongly preferred
• Two or more years of successful sales experience (2–5 years preferred), with prior experience in senior living strongly preferred
• Demonstrated sales closing skills with a consistent record of high occupancy results
• CPR or BLS certification preferred
• Demonstrated proficiency in common digital tools and applications, including Microsoft Office (Outlook, Excel, Word), web-based platforms, electronic health record systems, and any HR-related systems as applicable

Benefits

• Medical insurance
• Life insurance
• Long-term disability coverage
• 401(k) plan with company match (after one year of service) for eligible employees
• GROW Points rewards system celebrating hard work and dedication
• Exclusive Skechers shoe discounts
• Early paycheck access
• Comprehensive training and opportunities for personal and professional growth
• Commitment to promoting from within

Working conditions

• May need to walk or stand for extended periods and move throughout the community, resident apartments, and other areas
• May occasionally be required to stoop, kneel, crouch, crawl, climb, or balance
• Required to communicate effectively and identify/interpret written information
• May need to lift up to 50 pounds independently, and up to 200 pounds with assistance
• Required to follow all infection prevention and control protocols, including use of personal protective equipment (PPE) when necessary
• Actively participate in staff activities fostering teamwork, unity, and morale; contribute as a collaborative team player
• Required to stay current on all training and ongoing education initiatives; actively pursue self-improvement and continuous learning