Sales Representative

Location: Connecticut, Massachusetts, Rhode Island, New Haven, Bridgeport, Hatford. Employment Type: Full‑time. Compensation Range: $85,000.00 – $95,000.00 USD.

About the role

As a Sales Representative at Sierra Forest Products, you will grow your skillset while directly contributing to an exceptional customer experience. You’ll receive hands‑on training and practical exposure to product knowledge, supply‑chain processes, operations, account management, industry best practices, and overall business operations. You will support both new and existing customers at the sales desk, providing reliable service and solutions.

Responsibilities

• Research and develop new opportunities within the assigned territory and generate leads for business expansion.
• Build relationships with existing and new accounts, providing tailored solutions.
• Use company training to become a product expert and assess customer needs to present effective solutions.
• Achieve sales targets and profitable results.
• Promote the organization throughout the territory.
• Stay current on products, industry trends, networking events, and competitors.
• Deliver presentations to prospective clients about products and services.
• Understand and promote company programs.
• Visit customers to assess needs and recommend products or services.
• Respond to customer inquiries regarding product availability, pricing, and features.
• Maintain accurate records and enter required data into Salesforce (call reports, call plans, fast quotes).
• Perform other duties as assigned.

Requirements

• Industry experience and knowledge.
• Result‑ and action‑oriented.
• Superb interpersonal skills, with the ability to quickly build rapport with both customers and suppliers.
• Ability to work in a fast‑paced environment.
• Proven sales and customer service ability.
• Outgoing, creative, energetic, and flexible personality.
• Strong ability to influence others.
• Self‑drive and undeniable work ethic.
• Valid driver’s license.
• Experience with various technologies (CRM, PowerPoint, Microsoft Office, etc.).

Benefits

• People First Culture: career advancement, continuous learning, and a collaborative environment.
• Competitive Rewards: competitive pay, comprehensive family benefits, sales incentive, company car, gas card, and family‑support programs.
• Growth & Innovation: a company that champions innovation and sustainability, where your ideas drive progress.
• Purpose‑Driven Work: delivering the difference to customers when they need it, with people who know and care.