Sales Representative

About the role

Morales Beverage Group of California seeks a Sales Representative for the North Sacramento territories. This is a temporary-to-hire opportunity with a potential for direct employment after the completion of the assignment.

Responsibilities

• Build and maintain strong relationships with on- and off-premise accounts.
• Conduct regular visits to ensure compliance with merchandising standards and proper product placement.
• Execute brand programs, promotions, and schematics in line with company initiatives.
• Present and place new items, rotate stock, and ensure proper tagging and POS material usage.
• Negotiate for additional shelf space and store-level promotions (e.g., flyers).
• Collect and process store replenishment orders when applicable.
• Audit accounts and address issues promptly.
• Support special projects for regional chains and distributor partners.
• Travel daily within assigned territory.
• Meet or exceed monthly and quarterly sales goals.
• Drive incremental sales by introducing new products.
• Maintain inventory levels and recommend timely reorders to avoid out-of-stocks.
• Ensure product displays meet company and retail visual standards.
• Implement and maintain displays, tastings, and other marketing programs.
• Educate retail staff on product knowledge to support in-store sales.
• Complete accurate reports, paperwork, and POS documentation as required.
• Track sales activities, market trends, and competitor behavior.
• Provide actionable feedback to management on customer needs and opportunities.
• Demonstrate strong time management and multitasking skills.

Qualifications

• Knowledge of the industry preferred.
• Proven track record in achieving sales goals and executing market programs that support corporate initiatives.
• Strong PC application skills in Microsoft Office Suite.
• Able to manage multiple projects effectively and professionally.
• Excellent communication skills and the ability to interact across teams in a fast-paced environment.
• Proactive, resourceful, and efficient.
• This position requires attendance at local meetings, local travel, and occasional out-of-town travel.
• Must be 21 years or older, hold a High School Diploma or GED, and have a valid and current California driver's license.
• Must be able to pass a background and drug screening for hire and randomly throughout employment.

Behavior and Communication Expectations

• Collaborate with peers and the Area Manager to strategize on issues that disrupt goal achievement.
• High level of professionalism and confidentiality is crucial to this role.
• Establish and maintain effective working relationships with staff, department leaders, and executive leadership.
• Be approachable at all times.
• Be known as a trusted resource for knowledge and guidance.
• Desire to deliver excellence – Always looking for the very best product in what we do.
• Living Above the Line – Exhibiting ownership, accountability, and responsibility.
• Engaged – Ensuring we all care about MBG and the work we do, from the top - down.
• Responsive – We do what we say in a timely manner.
• Respected – As professionals, we are known for accuracy in all we say and do.
• Confident – Trust in our ability to be successful and make good decisions.

Competencies

• Customer Focus: Dedicated to meeting the expectations and requirements of customers, ensuring high levels of satisfaction and fostering strong relationships.
• Negotiating: Skilled at negotiating with clients to secure favorable outcomes, understanding customer needs, and aligning them with company goals.
• Drive for Results: Demonstrates a strong commitment to achieving business targets and consistently pushes for excellence in performance.
• Time Management: Effectively manages time by prioritizing tasks, meeting deadlines, and balancing multiple responsibilities efficiently.
• Interpersonal Savvy: Relates well to all kinds of people, building constructive and effective relationships, and is adept at navigating through complex interactions.

Qualifications

• Knowledge of the industry preferred.
• Proven track record in achieving sales goals and executing market programs that support corporate initiatives.
• Strong PC application skills in Microsoft Office Suite.
• Able to manage multiple projects effectively and professionally.
• Excellent communication skills and the ability to interact across teams in a fast-paced environment.
• Proactive, resourceful, and efficient.
• This position requires attendance at local meetings, local travel, and occasional out-of-town travel.
• Must be 21 years or older, hold a High School Diploma or GED, and have a valid and current California driver's license.
• Must be able to pass a background and drug screening for hire and randomly throughout employment.