Sales Manager, Software - Sales Development
Responsibilities
Lead, coach, and manage a high-performing team of Sales Development Representatives (and LDRs as applicable) aligned to North America
Own pipeline generation targets, activity discipline, and ACV-influenced contribution from the SDR organization
Develop and execute high-velocity outbound and inbound prospecting strategies in support of GTM priorities
Recruit, onboard, and ramp new SDR team members, including training, call coaching, and ongoing skills development
Monitor and analyze SDR performance metrics (calls, emails, meetings set, conversion rates) and continuously optimize execution
Partner closely with Sales leadership to ensure lead quality, routing, and effective conversion to opportunities
Collaborate with Marketing on campaign execution, inbound lead flow, messaging alignment, and feedback loops
Execute sales plays, experiments, and pilot programs to improve SDR productivity and pipeline outcomes
Maintain accurate reporting, forecasting, and CRM hygiene (e.g., Salesforce)
Foster a culture of accountability, learning, and continuous improvement across the SDR team
Qualifications
- Bachelor’s degree in Business, Marketing, or a related field
- 5+ years of experience in sales development, inside sales, or business development in software SaaS Products
- 3+ years of people management experience
- Proven success managing SDR / BDR teams in a SaaS or software-led sales environment
- Strong understanding of sales funnel dynamics, qualification frameworks, and pipeline management
- Proficiency in CRM and sales enablement tools (e.g., ZoomInfo & Salesforce)
- Strong business acumen and understanding of B2B sales processes