Sales Enablement Specialist
Work Place Options · Birmingham, AL · Yesterday
Business Development$105k–$125k/yrFull-time
About the role
Workplace Options is proud to support its sister organization, Behavioral Health Systems (BHS), in recruiting a Sales Enablement Specialist.
BHS operates one of the nation’s largest specialty preferred provider organizations (PPO), comprising psychiatrists, psychologists, social workers, EAP providers, and facility networks including hospitals, rehab/residential treatment centers, partial hospitalization programs, and intensive outpatient programs.
Responsibilities
- Support of sales objectives within the business development and corporate relations division.
- Research and identify prospective employer groups, develop targeted account lists, and proactively schedule meetings with key decision-makers, including HR professionals, benefits managers, CFOs, and business owners.
- Support producers by maintaining a consistent pipeline of qualified opportunities, driving business growth, and new client acquisition.
- Assist with follow-up campaigns, appointment setting, and ongoing outreach efforts to ensure strong engagement and maximize sales opportunities.
- Create and deliver training programs on IBC product features, benefits, competitive positioning, and industry trends.
- Build and manage a centralized repository of sales resources, templates, and tools.
- Conduct regular coaching sessions with sales representatives to improve pitch effectiveness and closing techniques.
- Collaborate with product, clinical, and marketing teams to translate complex behavioral health solutions into compelling sales narratives.
- Create industry-specific messaging and use cases for different customer segments (employers, health plans, providers).
- Develop competitive intelligence summaries and battle cards.
- Maintain up-to-date documentation on pricing, packaging, and promotional offerings.
- Track sales enablement effectiveness through metrics such as win rates, deal velocity, and rep productivity.
- Identify skill gaps and training needs within the sales team.
- Analyze sales feedback to inform product positioning and messaging refinements.
- Report on enablement ROI and recommend continuous improvements.
- Partner with sales leadership to understand pipeline challenges and market feedback.
- Work with Product Management to ensure the sales team understands new features and updates.
- Liaise with Marketing to align messaging and leverage campaign assets.
- Support the sales team during product launches and go-to-market initiatives.
Qualifications/Skills
- Bachelor’s degree in business, marketing, communications, or related field.
- 3-5 years’ experience in sales enablement, sales operations, or a similar role.
- Strong project management skills with the ability to coordinate multiple tasks simultaneously.
- Analytical mindset with the ability to interpret data and generate actionable insights.
- Expertise in Microsoft Office suite to include Word, Excel, PowerPoint, and Publisher.
- Excellent communication skills (written and oral) and organization skills.
- Desire to be office-based.
- Experience in group presentations/speaking.
- Excellent problem-solving abilities.
- Knowledgeable and intuitive.
- Cooperative attitude and self-starter.
- Assertive.
- Goal-oriented.
- Fast-paced.
Benefits
- 401(k) with matching
- Dental insurance
- Employee assistance program
- Health insurance
- Life insurance
- Paid time off
- Referral program
- Vision insurance
Pay
$105,000 - $125,000 per year
Schedule
Full-time