Sales Director
for section headings: e.g., About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. But we should only include sections when posting has real specific content. We need to map content to these headings appropriately.
We have:
- About Escalator: company description. Could be "About the role"? Actually "About the role" is generic; but we have "About Escalator" which is about company. Could map to "About the role"? Not exactly. Maybe we can use "About the role" for description of role and company? The instruction: use for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). So we can choose among those. We need to include sections only when posting has real specific content. So we need to decide which sections we have content for.
We have:
- Responsibilities: "What you will do" list.
- Requirements/Qualifications/Skills: "What you will bring" includes experience, skills, etc. Could be split into Requirements and Qualifications and Skills. But we can combine maybe into one section "Requirements" or "Qualifications". The instruction says prefer a few substantive sections over many thin ones. So we could have sections: About the role (company + opportunity), Responsibilities, Requirements, Pay, Schedule.
We also have location and employment type; could be folded into a short
maybe under About the role. We have compensation details: base salary range, commission, on-target earnings, etc. So Pay section. Schedule: Four-day Week mentioned. So Schedule section. We should not include Benefits unless stated; not present. We should not include Job ID etc. We must preserve all substantive information; not invent or summarize away detail. So we need to keep details like salary ranges, commission percent, etc. We need to output only HTML fragment, no /, no markdown fences. Thus produce something like:
About the role
Escalator – escalator.digital – is an AI-first donor engagement and fundraising platform for small and mid-sized nonprofits in the US and Canada. ... The opportunity ... Reporting to the Founder. Full-time, remote within the United States.
Then responsibilities as- ... etc.
Then requirements as
- ... etc.
Then Pay:
Pay
Base salary: US$80,000 to US$100,000 annually, plus sales commission. On-target annual earnings: US$150,000 uncapped (base plus commission at 100% of target). Commission of 10% annual subscription value.
Schedule:Schedule
Four-day work week.
We need to ensure we include all details: location remote within US, employment full-time, reporting to founder. Also mention that compensation includes base plus commission, on-target earnings, etc. Also mention that 50 new retained clients needed to attain on-target annual earnings? That's part of compensation details; we should include. Also mention that the role includes owning a personal new-business revenue target and full sales cycle. Also mention that you will help establish repeatable sales process. Also mention that you will maintain accurate CRM records and revenue forecasts, meet agreed sales targets, refine outreach and demos using prospect feedback. Also mention that you will build pipeline through targeted research, outbound email, phone outreach, LinkedIn, referrals. Also mention that you will lead discovery conversations, deliver tailored live product demos, own proposals, objection handling, negotiation, follow-up through to signed subscription agreements and clear onboarding handoff. Also mention that you will maintain accurate CRM records and revenue forecasts, meet agreed sales targets, and refine outreach and demos using prospect feedback. Also mention that you will bring proven record of personally selling software or technology services to small and mid-sized US nonprofits, direct commercial sales experience essential, evidence of meeting revenue targets and winning new customers through outbound prospecting, including deals you personally sourced and closed, strong discovery and live demonstration skills, understanding of nonprofit fundraising, donor engagement, limited team capacity and roles of development, digital and executive leaders in buying decisions, judgment to explain AI in practical terms, handle questions about data and implementation, involve technical colleagues when needed, strong written communication, disciplined follow-through, initiative to organize work in a small growing business, experience selling fundraising, CRM, email or donor engagement platforms especially relevant, early-stage SaaS experience and relationships in nonprofit technology community valuable, we welcome strong senior account executives ready to take broader ownership of a sales function. Also mention what success looks like: independently run effective discovery calls and demos, maintain a qualified pipeline of suitable nonprofits, use HubSpot for accurate reporting, convert opportunities into new recurring revenue, contribute clear evidence about what buyers need and which sales approaches work, revenue targets and ramp expectations will be agreed for the role. We need to include all that. We must not include application instructions, boilerplate, EEO, etc. Thus we will produce HTML with sections: About the role, Responsibilities, Requirements, Pay, Schedule. We could also include a "Qualifications" section but we can combine into Requirements. We need to use- for any list of duties/requirements/benefits. So responsibilities list as
- . Requirements list as
- . Possibly also list for success criteria? Could be a list but not required; we can keep as prose.
We must not repeat job title as heading.
Let's craft.
First, About the role paragraph: include company description, opportunity, reporting to founder, employment type, location.
We'll embed details: Escalator – escalator.digital – is an AI-first donor engagement and fundraising platform for small and mid-sized nonprofits in the US and Canada. We help lean fundraising teams turn their organization’s stories and updates into relevant donor communications, and use AI to tailor the message, timing and frequency for each supporter. Our ambition is to give nonprofits fundraising superpowers: helping them strengthen donor relationships and grow giving with the resources they have. The opportunity: We are looking for a Sales Director who understands how small and mid-sized nonprofits evaluate and buy technology. You will own a personal new-business revenue target and the full sales cycle, from opening conversations to demonstrating the product, negotiating and closing. Working closely with the Founder, you will help establish a repeatable sales process and shape our approach to the market. Employment: Full-time, remote within the United States, reporting to the Founder.
Now Responsibilities: list items from "What you will do". We'll create bullet points.
Responsibilities list:
- Build your own pipeline through targeted research, outbound email, phone outreach, LinkedIn and referrals to relevant nonprofit decision-makers.
- Lead discovery conversations to understand fundraising goals, donor communications, existing systems, budgets and the buying process.
- Deliver tailored live product demos that connect Escalator’s capabilities to each prospect’s priorities and a credible business case.
- Own proposals, objection handling, negotiation and follow-up through to signed subscription agreements and a clear onboarding handoff.
- Maintain accurate CRM records and revenue forecasts, meet agreed sales targets, and refine outreach and demos using prospect feedback.
Now Requirements: list from "What you will bring" and maybe also "What success looks like"? But success looks like could be separate but we can incorporate into Requirements or as a separate section "Qualifications". However we already have Pay and Schedule sections. To keep few sections, we can combine Requirements and Qualifications into one section called "Requirements". We'll list bullet points.
Requirements list:
- Proven record of personally selling software or technology services to small and mid-sized US nonprofits; direct commercial sales experience with these buyers is essential.
- Evidence of meeting revenue targets and winning new customers through outbound prospecting, including deals you personally sourced and closed.
- Strong discovery and live demonstration skills: ability to ask thoughtful questions, explain a product clearly and adapt the conversation to the buyer.
- Understanding of nonprofit fundraising, donor engagement, limited team capacity and the roles of development, digital and executive leaders in buying decisions.
- Judgment to explain AI in practical terms, handle questions about data and implementation, and involve technical colleagues when needed.
- Strong written communication, disciplined follow-through and the initiative to organize your work in a small, growing business.
- Experience selling fundraising, CRM, email or donor engagement platforms is especially relevant.
- Early-stage SaaS experience and relationships in the nonprofit technology community are valuable.
- We welcome strong senior account executives ready to take broader ownership of a sales function.
We could also include success criteria as bullet points but maybe not needed.
Now Pay section: include base salary range, commission, on-target earnings, commission percent, 50 new retained clients needed.
Pay paragraph:
- Base salary: US$80,000 to US$100,000 annually, plus sales commission.
- On-target annual earnings: US$150,000 uncapped (base plus commission at 100% of target).
- Commission of 10% annual subscription value.
- 50 new retained clients needed to attain on-target annual earnings.
We could format as
- but it's okay as prose. The instruction: Use
- for any list of duties/requirements/benefits. Pay is not a list but could be list. Safer to use
- for each point.
Now Schedule section: mention Four-day Week.
Schedule paragraph: Four-day work week.
We could also mention location remote within US but we already included in About the role.
Now ensure we didn't include any boilerplate like "How to apply", "EEO", etc.
Now produce HTML fragment.
Let's craft final HTML:
About the role
Escalator – escalator.digital – is an AI-first donor engagement and fundraising platform for small and mid-sized nonprofits in the US and Canada. We help lean fundraising teams turn their organization’s stories and updates into relevant donor communications, and use AI to tailor the message, timing and frequency for each supporter. Our ambition is to give nonprofits fundraising superpowers: helping them strengthen donor relationships and grow giving with the resources they have. The opportunity: We are looking for a Sales Director who understands how small and mid-sized nonprofits evaluate and buy technology. You will own a personal new-business revenue target and the full sales cycle, from opening conversations to demonstrating the product, negotiating and closing. Working closely with the Founder, you will help establish a repeatable sales process and shape our approach to the market. Employment: Full-time, remote within the United States, reporting to the Founder.
Responsibilities
- Build your own pipeline through targeted research, outbound email, phone outreach, LinkedIn and referrals to relevant nonprofit decision-makers.
- Lead discovery conversations to understand fundraising goals, donor communications, existing systems, budgets and the buying process.
- Deliver tailored live product demos that connect Escalator’s capabilities to each prospect’s priorities and a credible business case.
- Own proposals, objection handling, negotiation and follow-up through to signed subscription agreements and a clear onboarding handoff.
- Maintain accurate CRM records and revenue forecasts, meet agreed sales targets, and refine outreach and demos using prospect feedback.
Requirements
- Proven record of personally selling software or technology services to small and mid-sized US nonprofits; direct commercial sales experience with these buyers is essential.
- Evidence of meeting revenue targets and winning new
- for each point.
Now Schedule section: mention Four-day Week.
Schedule paragraph: Four-day work week.
We could also mention location remote within US but we already included in About the role.
Now ensure we didn't include any boilerplate like "How to apply", "EEO", etc.
Now produce HTML fragment.
Let's craft final HTML:
- for any list of duties/requirements/benefits. Pay is not a list but could be list. Safer to use
- but it's okay as prose. The instruction: Use
- . Possibly also list for success criteria? Could be a list but not required; we can keep as prose.
We must not repeat job title as heading.
Let's craft.
First, About the role paragraph: include company description, opportunity, reporting to founder, employment type, location.
We'll embed details: Escalator – escalator.digital – is an AI-first donor engagement and fundraising platform for small and mid-sized nonprofits in the US and Canada. We help lean fundraising teams turn their organization’s stories and updates into relevant donor communications, and use AI to tailor the message, timing and frequency for each supporter. Our ambition is to give nonprofits fundraising superpowers: helping them strengthen donor relationships and grow giving with the resources they have. The opportunity: We are looking for a Sales Director who understands how small and mid-sized nonprofits evaluate and buy technology. You will own a personal new-business revenue target and the full sales cycle, from opening conversations to demonstrating the product, negotiating and closing. Working closely with the Founder, you will help establish a repeatable sales process and shape our approach to the market. Employment: Full-time, remote within the United States, reporting to the Founder.
Now Responsibilities: list items from "What you will do". We'll create bullet points.
Responsibilities list:
- Build your own pipeline through targeted research, outbound email, phone outreach, LinkedIn and referrals to relevant nonprofit decision-makers.
- Lead discovery conversations to understand fundraising goals, donor communications, existing systems, budgets and the buying process.
- Deliver tailored live product demos that connect Escalator’s capabilities to each prospect’s priorities and a credible business case.
- Own proposals, objection handling, negotiation and follow-up through to signed subscription agreements and a clear onboarding handoff.
- Maintain accurate CRM records and revenue forecasts, meet agreed sales targets, and refine outreach and demos using prospect feedback.
Now Requirements: list from "What you will bring" and maybe also "What success looks like"? But success looks like could be separate but we can incorporate into Requirements or as a separate section "Qualifications". However we already have Pay and Schedule sections. To keep few sections, we can combine Requirements and Qualifications into one section called "Requirements". We'll list bullet points.
Requirements list:
- Proven record of personally selling software or technology services to small and mid-sized US nonprofits; direct commercial sales experience with these buyers is essential.
- Evidence of meeting revenue targets and winning new customers through outbound prospecting, including deals you personally sourced and closed.
- Strong discovery and live demonstration skills: ability to ask thoughtful questions, explain a product clearly and adapt the conversation to the buyer.
- Understanding of nonprofit fundraising, donor engagement, limited team capacity and the roles of development, digital and executive leaders in buying decisions.
- Judgment to explain AI in practical terms, handle questions about data and implementation, and involve technical colleagues when needed.
- Strong written communication, disciplined follow-through and the initiative to organize your work in a small, growing business.
- Experience selling fundraising, CRM, email or donor engagement platforms is especially relevant.
- Early-stage SaaS experience and relationships in the nonprofit technology community are valuable.
- We welcome strong senior account executives ready to take broader ownership of a sales function.
We could also include success criteria as bullet points but maybe not needed.
Now Pay section: include base salary range, commission, on-target earnings, commission percent, 50 new retained clients needed.
Pay paragraph:
- Base salary: US$80,000 to US$100,000 annually, plus sales commission.
- On-target annual earnings: US$150,000 uncapped (base plus commission at 100% of target).
- Commission of 10% annual subscription value.
- 50 new retained clients needed to attain on-target annual earnings.
We could format as
- . Requirements list as
- for any list of duties/requirements/benefits. So responsibilities list as
- ... etc.
Then Pay: