Sales Development Representative

Key Responsibilities

• Prospecting and Lead Generation
• Research and identify target companies and ICPs in the US and Canada that utilize IT Staffing Augmentation, focusing on technology leaders (CTOs, VPs of Engineering, Directors of IT Procurement).
• Execute multi-channel outreach campaigns (email, LinkedIn, cold calling) to penetrate target accounts and generate interest in Coderland’s staffing solutions.
• Develop compelling and customized messaging that clearly articulates Coderland's value proposition of providing scalable, expert technical talent.
• Diligently follow up on inbound leads and marketing-generated activities to convert them into sales opportunities.

Qualification and Appointment Setting

• Conduct thorough qualifying calls to understand prospects' current staffing needs, budgetary constraints, timeline, and decision-making processes (BANT qualification framework).
• Schedule and coordinate qualified meetings, demos, and discovery calls for the Commercial Director and senior sales team members.
• Maintain a high volume of daily activities (calls, emails, connection requests) to consistently meet and exceed monthly meeting quotas.

CRM Management and Reporting

• Accurately track all sales activities, prospect interactions, and lead statuses in the CRM system (e.g., Salesforce).
• Provide weekly reports on lead generation performance, pipeline metrics, and campaign effectiveness.
• Collaborate closely with the Marketing and Sales teams to refine messaging, optimize targeting strategies, and provide feedback on market engagement.

Why Join Us?

• Opportunity to grow into a senior Account Executive/Commercial role within 18-24 months.
• Competitive base salary plus uncapped commission structure based on meeting and pipeline generation.
• Be a critical part of the expansion of a global company into a strategic market.
• Receive ongoing professional training and mentorship in advanced sales methodologies.

Qualifications

• 1-3 years of experience in a Sales Development, Lead Generation, or Business Development role, preferably selling IT services, software, or, ideally, IT Staffing/Recruitment services.
• Demonstrated ability to conduct high-volume outbound prospecting and effectively use cold calling and personalized email outreach.
• Strong understanding of the technology industry and familiarity with terms related to software development, cloud services, and IT roles.
• Excellent verbal and written communication skills in English, with a professional and persistent demeanor.
• Highly organized, self-motivated, and comfortable working in a fast-paced, target-driven environment.
• Prior experience targeting IT decision-makers (CTOs, VPs of Engineering) in the US and Canadian markets.
• Proficiency with CRM software (e.g., Salesforce) and Sales Engagement Platforms (e.g., Salesloft, Outreach).
• Bachelor’s degree preferred.

About Repserve

• At Repserve we lease sales professionals to overseas companies on a shared-time basis, allowing firms to enter new markets or grow in existing ones.
• Their Reps have a maximum of 3 complimentary (never competing) clients.
• They answer all calls and emails at all times but manage their physical client time to suit the time allocation selected by the client.
• This role is for an allocation of 25% of your time, equivalent to 40 hours per month.
• Your day-to-day expenses will be covered (ie petrol, parking, tolls, mobile call charges, etc.).
• Larger expenses such as international travel, hotels, and large group entertainment should be approved by your client prior to incurring.
• Your client will be encouraged to pay a sales commission based on performance.
• If they choose to do this, the structure of their commission scheme shall be discussed and agreed between you and your client.