Sales Development Representative

Summary

OneDigital | Resourcing Edge is looking for a Sales Development Representative to grow & maintain our sales funnel by identifying ideal prospects, enriching and validating contact data, and advancing leads to qualified opportunities.

Primary Outcomes (What Success Looks Like)

• A steady stream of qualified prospects added to the pipeline each week
• Clean, accurate Zoho CRM records (contacts, accounts, notes, statuses, tasks)
• Consistent advancement of leads through their defined stages
• Qualified appointments booked with the correct people

Work Style & Expectations

• Self-directed: you don’t wait to be told what’s next - you find the next best action
• Process-oriented: you create repeatable systems and checklists
• Metrics-driven: you care about volume, quality, and conversion - not just “busy work”
• Confidential and professional: you’ll handle sensitive contact and pipeline data

Key Responsibilities

Funnel-Fill & Prospecting Support

• Build and maintain targeted prospect lists based on our Ideal Client Profile (ICP)
• Identify decision-makers (HR, Payroll, Operations leadership) and confirm they’re current
• Research businesses and prioritize best-fit targets for outreach and in-person drops

Data Enrichment & Validation

• Enrich accounts and contacts with missing fields (titles, emails, phone numbers, locations, employee count, etc.)
• Validate data accuracy (correct addresses, correct office locations, company status, role confirmation)
• Verify that the person we want to meet actually works in that office (not remote, not outdated)

Zoho CRM Ownership (Non-Negotiable)

• Create/update leads, contacts, accounts, and deal records in Zoho CR
• Maintain clean pipeline stages, next steps, tasks, and follow-up dates
• Log activities and ensure every lead has an owner, status, and next action

Campaign Execution (Zoho CRM/Campaigns)

• Create, schedule, and send outbound campaigns (email sequences and/or light multi-touch)
• Segment lists, manage suppression lists, and ensure compliance with best practices
• Track performance metrics (open/reply rates, meeting conversions) and recommend adjustments
• Coordinate follow-up workflows so no warm lead falls through the cracks

Requirements

• Education & Experience: 2+ years supporting sales teams, outbound prospecting, or CRM administration
• Strong experience with Zoho CRM/Salesforce or competing CRM platform
• Basic understanding of deliverability and list hygiene
• Familiarity with mapping/routing tools (Google My Maps, Route planning apps, etc.)
• Experience running outbound email campaigns

Knowledge/Skills/Abilities

• Excellent verbal communication with ability to follow scripts while sounding friendly and open
• Tenacious “hunter” mentality with strong resiliency and ability to overcome objections
• Strong attention to detail and comfort cleaning/standardizing data
• Clear written communication and follow-through (tasks get closed, not “left open”)

Pay Range

Your base pay is dependent upon your skills, education, qualifications, professional experience, and location. In addition to base pay, some roles are eligible for variable compensation, commission, and/or annual bonus based on your individual performance and/or the company’s performance.

Benefits

• Health, wellbeing, retirement, and other financial benefits
• Paid time off
• Overtime pay for non-exempt employees
• Robust learning and development programs

Equal Opportunity Employer

We are committed to cultivating and preserving a culture that celebrates diversity, insists on equity and inclusion, and connects us. Ensuring our people feel seen, valued, respected, and supported is fundamental to our core values and business goals.

Artificial Intelligence

We utilize advanced Artificial Intelligence [AI] technologies to enhance our recruitment process. This includes using AI to filter candidates based on their qualifications and to rediscover potential candidates from our existing applicant pool. Our AI systems help us efficiently identify the best fit for our open positions, ensuring a streamlined and effective hiring experience.