Sales Account Executive

Our Lamar office in Syracuse, New York is hiring a Sales Account Executive (salary + commission) to bring innovative outdoor advertising campaigns to life for brands in Syracuse, NY and the surrounding areas.

About the role

As a Sales Account Executive, you’ll be the connection between Lamar and the communities we serve. You’ll meet and exceed sales objectives in your assigned territory by using professional sales techniques to develop long-term advertising relationships that grow Lamar’s sales and community ties.

Responsibilities

• Meet and exceed sales targets and monitor personal sales data and reports
• Target businesses in the assigned area and visit each established Lamar client as well as competitor's clients in a specified time frame
• Exhibit working knowledge of local and national competition
• Cluster accounts to work them efficiently
• Identify potential growth areas and open new accounts
• Use Lamar computer tools to locate prospects, follow up on leads, prepare proposals, written presentations, and research
• Develop presentation skills by utilizing computer tools and presenting to clients regularly
• Develop new product knowledge and selling skills
• Actively participate in sales meetings, regional meetings, seminars, and trade shows
• Maintain daily, weekly, and monthly sales plans a month in advance
• Follow up on all client production orders and problem-solve any issues that may arise
• Maintain organized and up-to-date records of clients and sales activity

Requirements

• Comfort making cold calls over the phone and in-person
• Ability to make oral presentations and clearly articulate policies and procedures
• Align with our values of inclusivity and effectively communicate with people of various social, cultural, economic, and educational backgrounds
• Motivation to learn new technology and systems
• Ability to exhibit effective time management and self-organization
• Willingness to immerse yourself in the outdoor advertising industry with the intent of selling its benefits to businesses and customers
• Ability to communicate professionally both verbally and in writing
• Ability to perform effectively under fluctuating workloads
• A knack for making connections and gaining the trust of others
• Ability to meet a sales quota and utilize general sales techniques
• Intrinsic self-motivation to overcome challenges and meet goals
• Resilience in response to rejection
• Current and valid Driver’s License required
• College Degree preferred
• Previous Outdoor Advertising sales experience preferred
• Proficiency in Microsoft Office Suite
• CRM experience preferred

Benefits

• Monday-Friday 8am - 5pm schedule with paid holidays, combining in-office and field work
• First-year earning potential of $50,000 - $150,000, including commissions, dependent on experience and selling ability
• No commission cap; unlimited earning potential as you grow your book of business
• Monthly auto and cell allowances for work-related expenses
• Comprehensive 8-week training program with opportunities to participate in Lamar Sales School
• Multiple medical plan options and a health savings account
• Hospital, Critical Illness, and Accident coverage
• Dental and vision insurance
• Short and long-term disability and paid parental leave
• 120 hours of paid time off (PTO) that increases with tenure
• 12 paid company holidays including Presidents Day and Juneteenth
• 401(k) plan with company match
• Up to $1,200 value in employer-paid HSA contributions and cash rewards for engaging in our wellness program

Pay

First-year earning potential of $50,000 - $150,000, including base salary and commissions. No commission cap.

Schedule

Monday-Friday, 8am - 5pm, with a combination of in-office and field work. Less than 10% of nights spent away from home traveling.

Physical demands and work environment

• Combination of office environment and field work making sales calls and servicing existing accounts
• Light lifting, seeing (reading, color distinction, acuity, depth perception, peripheral vision), sitting less than 50% of the time, standing, talking, turning, and walking

About Lamar

Founded in 1902, Lamar Advertising Company is one of the largest outdoor advertising companies in the world, with over 360,000 displays across the United States and Canada. We provide ad space through billboards, interstate logos, handpainted murals, transportation and airports, and the largest network of digital billboards in the United States.

Lamar is a certified Great Place to Work, with 86% of employees in agreement, and has been named a “Best Company to Work For” in U.S. News & World Report’s annual ranking. We live by the Golden Rule, operating with honesty and integrity in every aspect of our business. While Lamar is a large company, each office has its own culture and family atmosphere, fostering connection both locally and nationally.