Sales Account Executive

About the role

Our Lamar office in Orlando, Florida, is hiring an Account Executive (salary + commission) to develop long-term advertising relationships and bring innovative outdoor advertising campaigns to life for brands in Orlando and the surrounding areas. This role combines in-office work with field sales in an assigned territory.

Responsibilities

• Meet and exceed sales targets and monitor personal sales data and reports
• Target businesses in the assigned area, visiting established Lamar clients and competitor’s clients within a specified time frame
• Exhibit working knowledge of local and national competition
• Cluster accounts to work them efficiently and identify potential growth areas to open new accounts
• Use Lamar computer tools to locate prospects, follow up on leads, prepare proposals, and research
• Develop presentation skills by utilizing computer tools and present to clients regularly
• Develop new product knowledge and selling skills
• Actively participate in sales meetings, regional meetings, seminars, and trade shows
• Maintain daily, weekly, and monthly sales plans a month in advance
• Follow up on all client production orders and problem-solve any issues that arise
• Maintain organized and up-to-date records of clients and sales activity
• Make cold calls over the phone and in-person
• Clearly articulate policies, procedures, and the benefits of outdoor advertising

Requirements

• Comfort making cold calls over the phone and in-person
• Ability to make oral presentations and clearly articulate policies and procedures
• Alignment with values of inclusivity and effective communication with diverse backgrounds
• Motivation to learn new technology and systems
• Effective time management and self-organization
• Willingness to immerse yourself in the outdoor advertising industry
• Professional verbal and written communication skills
• Ability to perform effectively under fluctuating workloads
• Knack for making connections and gaining the trust of others
• Ability to meet a sales quota and utilize general sales techniques
• Intrinsic self-motivation to overcome challenges and meet goals
• Resilience in response to rejection
• Current and valid Driver’s License

Qualifications

• College Degree preferred
• Previous Outdoor Advertising sales experience preferred
• Proficiency in Microsoft Office Suite
• CRM experience preferred

Benefits

• Monday-Friday schedule with paid holidays, combining in-office and field work
• First-year earning potential of $50,000 - $80,000 including commissions, dependent on experience and selling ability
• No commission cap; unlimited earning potential as you grow your book of business
• Monthly auto and cell allowances for work-related expenses
• Comprehensive training program, including corporate-hosted Lamar Sales School
• Multiple medical plan options and health savings account
• Hospital, Critical Illness, and Accident coverage
• Short and long-term disability and paid parental leave
• Dental and vision insurance
• 120 hours of paid time off (PTO) that increases with tenure
• 12 paid company holidays including Presidents Day and Juneteenth
• Employee Stock purchase plan
• 401(k) plan with company match
• Up to $1,200 value in employer-paid HSA contributions and cash rewards for engaging in wellness program

Pay

First-year earning potential of $50,000 - $80,000 including commissions, with no cap on earning potential.

Schedule

Monday-Friday schedule with paid holidays, combining in-office work and field sales.

About the company

Founded in 1902, Lamar Advertising Company is one of the largest outdoor advertising companies in the world, with over 360,000 displays across the United States and Canada. We provide ad space through billboards, interstate logos, handpainted murals, transportation and airports, and the largest network of digital billboards in the United States.

Lamar operates with honesty and integrity, fostering a people-first culture that invests in connection, community involvement, and transparency around employee feedback. We are committed to sustainable and environmentally friendly business practices.

Lamar is a certified Great Place to Work, with 88% of employees in agreement, and has been named a “Best Company to Work For” in U.S. News & World Report’s annual ranking.