Sales Account Executive
About the role
Our Lamar office in Ocala, Florida, is now hiring a new Account Executive (salary + commission) to help us bring innovative outdoor advertising campaigns to life for brands in Ocala, FL, and the surrounding areas. We need someone who understands the connection between marketing and sales and genuinely gets excited with each and every sale - big or small! Rated #1 Sales team for 2025 on Comparably, our Sales Account Executives are the connection between Lamar and the communities we serve. Our AEs meet and exceed sales objectives in their assigned territory by using professional sales techniques to develop long-term advertising relationships that grow not only Lamar advertising sales, but also our relationships in our communities. Lamar is a certified Great Place to Work, with 88% of employees in agreement. Lamar Advertising has also been named as a “Best Company to Work For” in U.S. News & World Report’s annual ranking.
Responsibilities
- Meet and exceed sales targets and monitor personal sales data and reports
- Target businesses in the assigned area and visit each established Lamar client as well as competitor's clients in a specified time frame
- Exhibit working knowledge of local and national competition
- Cluster accounts to work them efficiently
- Identify potential growth areas and open new accounts
- Use Lamar computer tools to locate prospects & follow up on leads, as well as prepare proposals, written presentations, and research
- Develop presentation skills by utilizing computer tools, and present to clients on a regular basis
- Develop new product knowledge and selling skills
- Actively participate in sales meetings, regional meetings, seminars, and trade shows
- Maintain daily, weekly, and monthly sales plans a month in advance
- Follow up on all client production orders and problem-solve any issues that may arise
- Maintain organized and up-to-date records of clients and sales activity
Requirements
- Current and Valid Driver’s License required