Sales Account Executive

About the role

Join our sales team at Lamar Advertising in San Bernardino, California as a Sales Account Executive (salary + commission). You’ll help bring innovative outdoor advertising campaigns to life for brands in San Bernardino and the surrounding areas. This role connects Lamar with the communities we serve, using professional sales techniques to develop long-term advertising relationships and meet sales objectives.

Responsibilities

• Meet and exceed sales targets and monitor personal sales data and reports.
• Target businesses in the assigned area, visiting established Lamar clients and competitors' clients within a specified time frame.
• Exhibit working knowledge of local and national competition.
• Cluster accounts to work them efficiently and identify potential growth areas to open new accounts.
• Use Lamar computer tools to locate prospects, follow up on leads, prepare proposals, and research.
• Develop presentation skills by utilizing computer tools and present to clients regularly.
• Develop new product knowledge and selling skills.
• Actively participate in sales meetings, regional meetings, seminars, and trade shows.
• Perform administrative duties, including:
  • Maintaining daily, weekly, and monthly sales plans a month in advance.
  • Following up on all client production orders and problem-solving any issues.
  • Maintaining organized and up-to-date records of clients and sales activity.

Requirements

• Comfort making cold calls over the phone and in person.
• Ability to make oral presentations and clearly articulate policies and procedures.
• Align with our values of inclusivity and effectively communicate with people of various social, cultural, economic, and educational backgrounds.
• Motivation to learn new technology and systems.
• Ability to exhibit effective time management and self-organization.
• Willingness to immerse yourself in the outdoor advertising industry with the intent of selling its benefits to businesses and customers.
• Ability to communicate professionally both verbally and in writing.
• Ability to perform effectively under fluctuating workloads.
• A knack for making connections and gaining the trust of others.
• Ability to meet a sales quota and utilize general sales techniques.
• Intrinsic self-motivation to overcome challenges and meet goals.
• Resilience in response to rejection.

Qualifications

• Current and valid Driver’s License required.
• College Degree preferred.
• Previous Outdoor Advertising sales experience preferred.
• Proficiency in Microsoft Office Suite.
• CRM experience preferred.

Benefits

• Monday-Friday 8am - 5pm schedule with paid holidays, combining in-office and field work.
• First-year earning potential of $80,000 - $125,000 including commissions, dependent on experience and selling ability.
• No commission cap; unlimited earning potential as you grow your book of business.
• Monthly auto and cell allowances for work-related expenses.
• Comprehensive training program with opportunities to participate in Lamar Sales School.
• Multiple medical plan options and a health savings account.
• Hospital, Accident, and Critical Illness coverage.
• Dental and vision insurance.
• Short and long-term disability and paid parental leave.
• 120 hours of paid time off (PTO) that increases with tenure.
• 12 paid company holidays, including Presidents Day and Juneteenth.
• 401(k) plan with company match.
• Employee Stock Purchase Program.
• Up to $1,200 value in employer-paid HSA contributions and cash rewards for engaging in our wellness program.
• A people-first culture that invests in connection, community involvement, and transparency around employee feedback.
• Ongoing professional development and internal leadership programs to maximize your career potential.
• Advancement opportunities, as our goal is to promote all Sales Managers from within.

Pay

First-year earning potential of $80,000 - $125,000 including commissions, with no commission cap.

Schedule

Monday-Friday 8am - 5pm, with a combination of in-office and field work. Less than 10% of nights spent away from home traveling.

Physical demands and work environment

The work environment is a combination of an office and field work, making sales calls and servicing existing accounts. Physical demands include light lifting, seeing (with a focus on reading, color distinction, acuity, depth perception, and peripheral vision), sitting less than 50% of the time, standing, talking, turning, and walking.

About Lamar Advertising

Founded in 1902, Lamar Advertising Company is one of the largest outdoor advertising companies in the world. With over 360,000 displays across the United States and Canada, Lamar helps both local businesses and national brands reach broad audiences every day through billboards, interstate logos, handpainted murals, transportation and airports, and the largest network of digital billboards in the United States. We live by the Golden Rule, operating with honesty and integrity in every aspect of our business. We are committed to sustainable and environmentally friendly business practices.