Retail Marketing Associate

About the role

The Associate, Retail Marketing for HEYDUDE at Crocs, Inc. supports the execution of seasonal retail marketing campaigns, in-store activations, and local marketing programs. This role partners cross-functionally to ensure consistent, high-quality execution aligned with brand and commercial priorities.

Responsibilities

• Support the execution of seasonal retail marketing campaigns aligned to brand and business objectives.
• Cook up creative briefs, develop assets, and deliver in-store marketing materials across the retail fleet.
• Collaborate with Store Operations, Visual Merchandising, Merchandising, and Creative teams to maintain a consistent in-store presence.
• Track project timelines, approvals, and deliverables across multiple concurrent initiatives in a fast-paced environment.
• Assist with retail marketing events at the store and national levels, including logistics, materials, and post-event recaps.
• Aid in budget administration, including vendor setup, purchase orders, invoicing, and spend tracking.
• Compile and report on campaign performance, identifying trends, insights, and opportunities for optimization.

Requirements

• Bachelor’s degree in Business, Marketing, or a related field, or equivalent years of relevant experience.
• Minimum of 2+ years of experience in marketing, brand marketing, or retail marketing.
• Background knowledge in creative briefing, asset coordination, and marketing execution.
• Strong organizational and time-management skills with the ability to manage multiple priorities simultaneously.
• Proficiency in PowerPoint and Excel; experience creating presentations, trackers, and basic reporting.
• Strong written and verbal communication skills with the ability to collaborate cross-functionally.
• Detail-oriented, proactive, and comfortable working in a fast-paced, evolving environment.
• Ability and willingness to travel up to 20% as needed.

Qualifications

• Ability to work in a fast-paced, collaborative environment.
• Experience with retail marketing, preferably in a similar role.
• Understanding of marketing concepts and strategies.
• Knowledge of retail operations and customer service.

Skills

• Excellent communication and interpersonal skills.
• Strong organizational and time management skills.
• Proficiency in Microsoft Office Suite.
• Experience with Adobe Creative Suite.

Benefits

• Medical, dental, and vision coverage.
• Life and AD&D insurance.
• Short and long-term disability coverage.
• Paid time off.
• Employee Assistance Program.
• Participation in a 401(k) program with company match.
• Additional voluntary benefits.

Pay

$60,000 - $70,000 annually, with pay varying based on job-related factors such as location, experience, training, skills, and abilities.

Schedule

This role has been aligned to the Collaborator persona and is eligible to participate in a company incentive program. It is also eligible for company benefits including medical, dental, and vision coverage, life and AD&D insurance, short and long-term disability coverage, paid time off, employee assistance, participation in a 401(k) program with company match, and additional voluntary benefits. The role has an in-office requirement of 4 days per week and is eligible to work remotely up to 2 days per week.