Retail Lead Generator

Join our award-winning team at Berkeys Plumbing, A/C & Electrical as a full-time Retail Lead Generator. Represent our company inside major retail partner locations throughout the Dallas-Fort Worth area. This territory-based position requires travel between assigned stores based on customer traffic, staffing, and business needs.

About the Role

This is a territory-based role supporting multiple retail partner locations. Employees are not permanently assigned to one store. Store assignments may change based on business needs, staffing coverage, customer traffic, and program performance. You will receive a monthly schedule identifying assigned store locations, workdays, and hours.

• Schedule flexibility and open availability are required, including evenings and weekends.
• Holiday availability may be required based on retail operating hours.
• Reliable transportation is required for travel between assigned retail locations and the Southlake office for bi-weekly team meetings.
• New-hire orientation and onboarding will be conducted at the Southlake office.
• Consistent and reliable attendance is essential.

Pay

Starting at $20 per hour plus commission. Top-performing Lead Generators can earn approximately $25-$30 per hour, including performance-based incentives.

Benefits

• Robust paid time off plan + Birthday PTO
• Medical, dental, and vision coverage for employees and eligible family members
• 401(k) retirement plan with company match
• Life insurance
• Short-term and long-term disability coverage
• Flexible Spending Account options
• Employee Assistance Program
• Legal services and identity-theft protection options
• Ongoing sales, product, and professional-development training
• Career-growth opportunities
• Employee appreciation events
• A collaborative, supportive, and performance-driven environment

Responsibilities

• Greet and engage customers inside assigned retail partner locations.
• Start friendly, professional conversations about customers’ HVAC and home-comfort needs.
• Educate customers on Berkeys’ HVAC services, maintenance, repairs, system replacements, and available promotions.
• Ask open-ended questions to identify potential customer needs.
• Generate qualified leads and schedule appointments for our service and sales teams.
• Accurately enter customer and appointment information into company systems.
• Walk throughout assigned store areas and proactively engage potential customers.
• Build positive relationships with retail store associates, department leaders, and management.
• Maintain company displays, signage, and promotional materials in a clean and professional condition.
• Meet established lead-generation, customer-engagement, attendance, and performance expectations.
• Attend required meetings, training sessions, role-playing activities, and coaching sessions.
• Accept and apply coaching to improve customer engagement, lead quality, and performance.
• Communicate store activity, customer concerns, scheduling issues, and operational needs to leadership.
• Represent Berkeys and our retail partners professionally, honestly, and ethically.
• Follow all company and retail-partner policies and procedures.

Requirements

• High school diploma or GED preferred.
• Valid driver’s license.
• Reliable personal transportation.
• Open availability for evenings and weekends.
• Ability to travel regularly between retail locations within an assigned DFW territory.
• Ability to stand and walk for four to eight hours during an assigned shift.
• Ability to occasionally lift or move up to 25 pounds.
• Ability to use a smartphone, email, text messaging, Microsoft Teams, and web-based applications.
• Ability to successfully complete required company and retail-partner background-screening requirements.

Skills

• Outgoing, energetic, and comfortable approaching customers.
• Strong verbal communication and customer-service skills.
• Able to build rapport quickly and keep conversations engaging.
• Self-motivated and driven by goals, commissions, and incentives.
• Comfortable asking customers to commit to an appointment.
• Dependable, punctual, and able to work independently with limited supervision.
• Adaptable to changing store assignments, schedules, customer traffic, and business priorities.
• Able to work effectively with different store teams, managers, and customer groups.
• Able to accept coaching and adjust your approach when needed.
• Prior retail, sales, customer-service, promotions, appointment-setting, or lead-generation experience is preferred but not required.
• No HVAC experience is required.

About Berkeys

Berkeys Plumbing, A/C & Electrical has served North Texas homeowners since 1975. Our team of more than 250 professionals is committed to providing exceptional service, dependable solutions, and an outstanding customer experience. Berkeys has received workplace and community recognition including:

• Dallas Morning News Best Places to Work
• Best of Southlake
• Top 100 Places to Work in DFW by Energage in 2023 and 2024