Retail Experience Specialist

Responsibilities

• Develop and implement effective business strategies for identified Metro Market Dealers to drive tire sales and customer satisfaction.
• Establish and maintain growth with identified Metro Market Dealers through ongoing support and engagement.
• Foster and maintain positive relationships with key business partners for the identified Metro Market Dealers, including tire distributors, tire manufacturers, and business centers.
• Provide in-person training and support to identified Metro Market Dealers, with a focus on tire sales.
• Dedicate 80% of scheduled time to in-dealership support and training.
• Conduct website tutorials for dealerships.
• Equip dealerships with selling tools based on best practices and current program initiatives.
• Aid in quoting tires and utilize program support resources such as Road Hazard coverage, Price Match, and other relevant programs.
• Assist dealerships with Point-of-Sale displays to enhance tire visibility.
• Provide weekly status updates to Dealer Development Consultants (DDC) and Regional Development Managers (RDM).
• Conduct in-dealer tread depth surveys to assess tire conditions.
• Collaborate with dealerships to improve and support Service Drive processes and Best Practices.
• Work closely with DDC to provide stocking recommendations and optimize inventory management.
• Collaborate with DDC on program incentives and engage dealerships to maximize participation in incentive programs.
• Submit AMI expenses on a weekly basis.
• Document all program interactions, training summaries, and dealer comments for effective tracking and reporting.

Requirements

• Bachelor’s degree or equivalent work experience.
• Minimum 3 years of experience in sales, preferably within the automotive or tire industry, or equivalent experience in related environment.
• Strong understanding of tire products, services, and market trends.
• Excellent communication and interpersonal skills.
• Ability to work independently and as part of a team.
• Travel within Metro Market areas and occasionally to headquarters up to 90% travel.
• Proficiency in Microsoft Office Suite and data analysis tools.
• Valid driver's license in good standing and reliable transportation.

Competencies Required

• Critical Thinking
• Customer Focus
• Diagnostic Skills
• Influence
• Industry/Product Knowledge
• Operational Excellence
• Portfolio Management
• Results Orientation
• Trusted Advisor
• Value Selling

Physical Requirements

• Standing for long periods of time.
• Extensive driving and traveling to customer accounts (up to 80%).
• Travel by vehicle.