Research Analyst (Qualitative) - Custom Market Research

About the role

The organization operates within the cultural intelligence and market research industry. It addresses challenges brands face in understanding the underlying reasons behind consumer behaviors by fusing consumer, industry, and brand data. Utilizing a large dataset and AI workflows, the company provides insights to major brands to support revenue and brand growth. It serves over 250 large brands and focuses on cultural insights to help marketers engage with diverse consumer segments effectively.

The Research Analyst (Qualitative) - Custom Market Research role supports the execution of custom consumer and market research projects across multiple segments. The position is responsible for analysis, report writing, project coordination, and supporting recruitment and fielding activities. This role contributes to delivering comprehensive insights on influential consumer groups, helping the organization provide actionable cultural intelligence to clients.

Responsibilities

• Collaborate with team members to meet project deadlines and manage logistics
• Assist in all research phases including data analysis, slide preparation, quality control, and documentation
• Document client and internal meetings, providing feedback and sharing information with the team
• Support client deliverables by creating slides and incorporating relevant case studies and research
• Manage recruitment, fielding, scheduling, vendor coordination, and identify process improvements
• Communicate availability, capacity, and contributions proactively to the team

Requirements

• Minimum of 1 year of professional market research and analysis experience
• Experience with qualitative research methods; quantitative research experience is a plus
• Intellectual curiosity and passion for research and engaging with people
• Ability to manage multiple projects under tight deadlines
• Strong client service orientation and comfort working both independently and in teams
• Advanced skills in Excel and PowerPoint
• Excellent written and verbal communication skills
• Experience managing participant recruitment or working with vendors is a plus

Pay

$60,000 plus bonus

Benefits

• Premium medical, dental, and vision coverage for employees and their families
• Generous paid time off including 12 company holidays, a floating holiday, and a day for volunteering
• Eight weeks of fully paid parental leave for all parents
• Competitive 401(k) match