Research Analyst, Global Modeling Unit

About Innovation GMU

The Global Modeling Unit (GMU) team within the Innovation service line are methodological “experts” that provide a variety of value-added services. In most cases, value-added services are advanced multivariate data analyses such as regression, GLM, discriminant analysis, MDS, clustering algorithms, and proprietary procedures.

About the Role

We are looking for someone who is passionate about market research and motivated by a fast-paced and challenging work environment. This is an excellent entry-level opportunity for someone who is interested in starting a career in market research. The Research Analyst, Marketing Science is a resource for internal and external clients in the design and analysis of data based on statistical procedures. As a Research Analyst, you will provide expertise in the appropriate use of value-added analytical models, including approaches proprietary to Ipsos.

Responsibilities

• Clean, structure, code, and summarize survey and secondary data
• Use statistical software (SPSS, R, etc.) and business software (Excel) to uncover and evaluate solutions, and assist project staff in running statistical analyses
• Apply programming skills (Excel VBA, Python, etc.) to help automate standard statistical procedures and chart creation
• Demonstrate your understanding of multivariate analysis and Ipsos proprietary products, and work with Client Service from understanding business questions to design, analysis, and application
• Work from an analytic plan, assemble Excel outputs or PowerPoint decks to provide results and explanations for Client Service
• Consistently ensure the timely delivery of error free work

Qualifications

• BS degree or MS degree in Quantitative Marketing or Social Sciences, Statistics, Applied Mathematics, Marketing Research, or a related field of study with an analytic/quantitative/research focus
• Statistical analysis background is desirable
• Knowledge and hands-on experience of SPSS or other statistical analysis packages
• Python, R, VBA coding experience a bonus
• Understanding of text analytics and AI in marketing research a plus
• Effective communication skills and ability to present data findings in an easy-to-understand manner to internal and external clients less familiar with statistical techniques
• Inquisitive personality with a strong desire to learn
• Ability to work both independently and as part of a team
• Good attention to details and logical decision-making process

Pay

In accordance with NY/CO/CA/WA law, the estimated base salary range for this role is $55,000 to $70,000. Your final base salary will be determined based on several non-discriminatory factors which may include but are not limited to location, work experience, skills, knowledge, education and/or certifications.

Benefits

• Opportunities for Career Development
• Exceptional benefits package including generous PTO, healthcare plans, wellness benefits
• Flexible workplace policy
• Strong collaborative culture

About the Team

The Innovation Service Line guides clients throughout the innovation journey as they develop and launch new or improved products and services spanning a range of verticals. We help our clients develop the initial idea for a product/service, ensure the fully-articulated description of the product/service resonates with consumers, confirm that prototypes of the product/service properly deliver on consumer expectations, and finetune the full mix prior to launch. This is accomplished using best-in-class services, including idea screening, concept testing, product testing, price and line optimization, package testing and volumetric forecasting.