Research Analyst
Our media and entertainment client is seeking a Research Analyst to support audience measurement, ratings analysis, competitive intelligence, and consumer insights initiatives. This role will partner with internal stakeholders to deliver data-driven recommendations that inform programming, content strategy, marketing efforts, and business decisions. This is an excellent opportunity for an early-career media researcher or analyst with experience using Nielsen ratings data and a passion for television, streaming, and audience insights.
Duration: 4-Month Contract
Location: New York, NY
Work Arrangement: Hybrid
Qualifications
- Bachelor's degree required
- 1+ years of experience with Nielsen NPower
- 1+ years of experience in media, television, entertainment, audience measurement, or related research
- Understanding of television ratings, audience engagement, and viewership metrics
- Experience analyzing data and translating findings into actionable insights
- Strong written and verbal communication skills
- Ability to present research findings to stakeholders
- Proficiency with Microsoft Excel and PowerPoint
- Preferred: Experience with Comscore
- Preferred: Experience with Nielsen Content Link, Lake5, or Star Media
- Preferred: Experience supporting television, streaming, media, or entertainment brands
- Preferred: Experience with survey design, survey programming, and analysis
- Preferred: Community or panel management experience
- Preferred: Experience with Alida or similar consumer research platforms
Responsibilities
- Produce daily, weekly, and monthly audience reporting
- Analyze television and streaming performance data
- Support competitive intelligence and marketplace trend analysis
- Develop research-driven recommendations for stakeholders and leadership teams
- Communicate findings through presentations, reports, meetings, and email communications
- Monitor industry trends and shifts across television and streaming platforms
- Collaborate with cross-functional teams supporting content and marketing initiatives
- Identify audience behaviors, marketplace trends, and consumer insights
- Support ad hoc research requests and business analyses
In this position, you may have access to client or customer systems, confidential and/or proprietary information or data. This position requires you to work closely with other individuals in a collaborative team environment.
Schedule
40 hours per week