Reputation & Partnerships Consultant - REMOTE
CNO Financial Group · Carmel, IN · 3 wk ago
Consulting$98k–$147k/yrFull-time
Core responsibilities and deliverables
- Lead and govern enterprise-wide brand reputation strategy, ensuring consistent, compliant, and credible brand representation across all public-facing channels, platforms, and emerging technologies.
- Identify, evaluate, and manage strategic partnerships, endorsements, and third-party platforms that enhance brand trust, credibility, and visibility across paid, owned, earned, and field channels.
- Monitor, analyze, and report on brand sentiment, reviews, and external perception, surfacing insights, risks, and recommendations to inform brand strategy and marketing campaigns.
- Serve as the cross-functional subject matter expert, managing intake and prioritization of reputation and partnership initiatives while ensuring alignment with broader marketing, media, and brand strategy.
- Partner with Compliance, Recruiting, and cross-functional Marketing teams to shape both customer and employer brand reputation, including response frameworks, risk management, recruiting brand positioning, and crisis coordination.
- Define and track performance metrics for reputation and partnerships, delivering executive-level reporting and insights that drive continuous improvement and measurable business impact.
What you need (Minimum requirements)
- Bachelor's Degree in Marketing, Communications, Psychology, or equivalent work experience.
- 6 years of experience in brand partnerships, reputation management, or brand marketing with examples of measurable results.
- Strong expertise in brand strategy, reputation management, and partnership marketing, with the ability to translate these into actionable business strategies.
- Comfort working with emerging technologies, including AI and digital platforms, and applying them to evolving reputation and brand management needs.
- Ability to influence and lead cross-functional stakeholders in a complex, matrixed organization, including Marketing, Legal, CX, and IT teams.
- Data-driven mindset, including experience analyzing qualitative and quantitative inputs (e.g., sentiment, feedback, performance data) to inform decisions and strategy.
- Exceptional communication skills, with the ability to distill complex or sensitive topics into clear, compliant, and brand-appropriate messaging.
- Strong project management and prioritization skills, with the ability to focus resources on highest-value opportunities and manage multiple initiatives simultaneously.
- Experience operating in regulated or risk-sensitive environments, with an understanding of compliance considerations in customer communications and partnerships.
- Willingness to work Central time zone business hours.
What will set you apart (Preferred experience)
- 8+ years of experience in brand partnerships, reputation management, or brand marketing with examples of measurable results.
- Experience optimizing brand reputation through Trustpilot.
Benefits
- Medical, Dental, and Vision insurance
- Performance-based bonus or sales incentive
- 401(k) retirement plan with company match
- Short-term & long-term disability insurance
- Paid time off and 10 corporate holidays
- Paid parental leave
- Company-paid life insurance
- Mental & Financial Well-Being resources
Pay Range
$98,000.00 - $147,000.00 Annual