Remote Social Media / Influencer Marketing Manager

About the role

This is the next step up from a creator seat: instead of making all the content, you own the system — what we post, who posts about us, and whether any of it is working. Two motions, one seat.

Responsibilities

• Own the social calendar — plan, schedule, and keep a consistent presence across LinkedIn, Instagram, TikTok, Twitter/X, YouTube, and wherever we should be
• Run influencer and creator marketing — find, pitch, brief, and manage creators; ship collaborations, UGC, and affiliate-style partnerships
• Set channel and creator strategy — decide where we show up, who we partner with, what formats we double down on, and what we cut
• Brief and coordinate — work with content creators, contractors, influencers, and the GTM team so the feed stays full without you making every asset
• Own the numbers — track owned social and creator performance; report simply; change the mix based on results
• Protect the voice — keep the brand sounding like us across our posts and other people's

Requirements

• Must have 3–5+ years in social media, influencer/creator marketing, or brand content — not just posting your own content
• Can build a content calendar and a creator/influencer pipeline from a business goal, and defend the trade-offs
• Understand what performs on each platform and can brief someone else (or a creator) to make it
• Data-literate — you look at the numbers (ours and theirs) and change the plan, not just the caption
• Organized and self-directed — you can own a calendar and a set of creator relationships without daily check-ins

Qualifications

• Nice-to-have: You've actually run influencer, UGC, or affiliate campaigns (even small) and can say what worked
• You have an existing rolodex of creators, talent managers, or communities you can tap
• You can still create (on-camera or written) when needed, even if that's not the main job
• Startup or small-team experience where you owned social with limited resources
• Comfortable in fast-moving, ambiguous environments

Skills

• Data literacy
• Content creation
• Collaboration management
• Strategy development
• Performance analysis

Benefits

• Compensation up to $100,000 max total annual compensation in Tier 1 cities; cash and equity components to be negotiated
• Flexible commitment model
• Opportunity to own a startup's social and influencer marketing efforts
• Chances to work with a variety of platforms and creator types

Pay

Up to $100,000 max total annual compensation in Tier 1 cities; cash and equity components to be negotiated.

Schedule

Flexible commitment model — fractional or hourly arrangements welcome.