Regional Sales Manager

About the role

Our client, a leading manufacturer of specialized infrastructure and facility solutions, is seeking a Regional Sales Manager to support continued growth throughout the broader Great Lakes / Midwest area, United States. This role is responsible for driving revenue through both project-based equipment sales and recurring service opportunities within an assigned territory. Working closely with customers, consultants, contractors, and internal teams, the successful candidate will build long-term relationships and position the organization as a trusted industry partner. This is a remote-based role with regular travel throughout the territory and periodic visits to the Canadian office as required.

Responsibilities

• Develop and execute a territory sales strategy aligned with annual revenue and profitability objectives.
• Identify, qualify, and cultivate relationships with key decision-makers across end users, consultants, contractors, facility operators, and project stakeholders.
• Manage a robust CRM pipeline consisting of project opportunities, service opportunities, and strategic account development activities.
• Conduct customer meetings, presentations, site visits, product demonstrations, and facility tours to educate stakeholders on product capabilities and project solutions.
• Lead bid follow-up activities, tender reviews, proposal discussions, negotiations, and contract closeout activities in collaboration with internal leadership.
• Forecast monthly, quarterly, and annual sales performance while providing regular pipeline and market updates to leadership.
• Partner with engineering, project management, operations, and installation teams to ensure successful project execution and customer satisfaction.
• Collaborate closely with inside sales and estimating teams to ensure proposals, quotations, and project documentation are accurate and delivered on schedule.
• Gather competitive intelligence and market insights to support strategic planning and future growth initiatives.
• Represent the organization at industry events, conferences, trade shows, and networking functions throughout the territory.
• Develop strategic account plans for key customers and identify opportunities to expand service and equipment revenue streams.
• Maintain detailed reporting on sales activities, customer engagement, market trends, and business development efforts.

Requirements

• Post-secondary education in Business, Engineering, Construction Management, or a related field.
• 7–10+ years of progressive B2B sales experience within industrial manufacturing, infrastructure, construction, building systems, engineered products, or related technical industries.

Qualifications

• Proven success managing complex project sales cycles involving multiple stakeholders and long sales timelines.
• Strong relationship-building and consultative selling skills with the ability to influence technical, operational, and executive-level decision-makers.
• Experience utilizing CRM platforms and sales tools for pipeline management, forecasting, and territory planning.
• Demonstrated ability to negotiate, close business, and grow long-term customer relationships.
• Excellent communication, presentation, and interpersonal skills with the ability to clearly articulate technical solutions.
• Self-motivated, highly organized, and results-oriented with strong business acumen.
• Experience working with architects, engineers, consultants, contractors, facility managers, or industrial end users is considered an asset.
• A valid Passport with the ability and willingness to travel up to 75% throughout Great Lakes / Midwest area, with occasional travel to Canada.
• Ideally reside within reasonable proximity to Chicago, Kalamazoo, Ann Arbor, Fort Wayne, or Toledo, with the ability to travel to the office as needed while working remotely.

Skills

• CRM platform proficiency
• Strategic territory planning
• Technical solution presentation
• Negotiation and contract closeout
• Relationship building
• Market intelligence gathering

Pay

Competitive base salary $100,000‑$110,000 plus bonus.

Benefits

Benefits and growth opportunities.

Schedule

Remote‑based role with regular travel (up to 75%) throughout the Great Lakes / Midwest area and periodic visits to the Canadian office as required.