Regional Sales Manager

About the role

At USA Wood Door, we deliver tailored solutions with trusted service, exceptional quality, and superior speed. Our team works closely together and with our customers to understand project needs, craft custom doors and frames, and deliver them fast – often in two weeks or less. With deep expertise and a commitment to reliability, we help customers solve problems and keep projects on track across industries like healthcare, hospitality, education, and retail.

This position is responsible for executing the commercial strategy, as developed by leadership, within an assigned region for the business unit. The individual is accountable for providing leadership that exemplifies company core values to foster positive customer experiences, grow and develop market share within an assigned region, deliver year-over-year regional growth, and capture maximum mindshare of rep groups in the region.

Responsibilities

The Key Accountabilities of the Regional Sales Manager (RSM) include:

• New Business Development (50%): Lead regional sales performance, develop and execute territory business plans, utilize partner selling, and maintain a pipeline of pure prospects to convert to new customers.
• Rep Group Management (25%): Manage and develop a network of independent manufacturers representative groups, driving accountability for pipeline, specifications, revenue results, and market growth.
• Customer Relationship Management (15%): Use standardized rep group or TSR territory summaries and dashboards to lead monthly meetings, summarize commercial details, and initiate targeted growth.
• Commercial Excellence (10%): Summarize weekly or monthly regional Key Performance Indicators, maintain the integrity of the ERP system and sales configurator, and visit customers and prospects with rep groups or TSRs.

Qualifications

Bachelor’s degree in business, marketing, sales, or related field required, or significant and equivalent industry and sales leadership experience. 10+ years of sales and customer service experience within the commercial building materials industry. Door and hardware experience is a plus. 5+ years leading regional sales through a combination of third-party rep groups and territory sales representatives.

Skills

• Excellent skills using Microsoft Word, Excel, Outlook, and PowerPoint.
• Previous experience utilizing CRM systems to manage customer information accurately.
• Extremely effective, professional, and polished communicator in person, via telephone, or electronically.
• Building material sales or manufacturing experience and/or sound working knowledge of door and hardware industry products.
• Prefer previous experience implementing AI solutions within commercial sales.
• Proficiency in reading, writing, and speaking the English language is required.

Schedule

Base salary-exempt plus commission position with flexibility to work extended hours and/or weekends as needed. This position must be based within the assigned regional territory, and within 30-mile proximity to a major airport. The territory will include: TX, OK, AR, and LA. 75% travel is required for customer visits, rep group visits, participation in company or customer events, and engagement initiatives within the industry.