Regional Sales Manager
About the role
The Regional Sales Manager is responsible for driving profitable sales growth within an assigned geographic and/or market segment in the United States. This role plays a critical part in expanding DSG‑Canusa and Shawflex product adoption by building end‑user demand, strengthening channel performance, and maintaining strong customer relationships. Success in this role is achieved through disciplined sales planning, technical selling, and close collaboration with Engineering, Customer Service, Operations, Marketing, and Accounting.
Mattr delivers advanced material technologies and complex manufacturing expertise through brands offering engineered products, technology and solutions to support infrastructure projects & markets world-wide. Mattr brands: AmerCable, Shawflex, DSG-Canusa, Flexpipe and Xerxes. At Mattr, we have built a true team environment where all employees are empowered to contribute to the success of the company. We want you to join our team!
Responsibilities
- Drive profitable sales growth within an assigned geographic and/or market segment by targeting OEMs and end‑users to generate demand for DSG‑Canusa and Shawflex products.
- Conduct customer visits, meetings, and technical presentations to specifying engineers to influence product selection and specification.
- Coordinate regional sales activities with the Inside Sales team to support targeting and execution efforts.
- Develop, manage, and execute an effective channel and distribution strategy, including distributor training, joint customer visits, and support of the established sales representative network.
- Build and maintain strong relationships with customers, distributors, agents, and other key stakeholders through regular in‑person engagement, supported by phone and email communication.
- Develop and execute regional sales plans aligned to sales, bookings, margin, and budget objectives.
- Maintain a strong market presence by participating in industry committees, attending trade shows and industry events, and networking within the region.
- Maintain accurate customer profiles, contact records, and activity reporting, including monthly reports and visit/status updates.
- Support marketing and strategic initiatives by attending regional trade shows and collaborating with product managers to share market intelligence, competitive insights, industry trends, and new product opportunities.