Regional Sales Manager - AFH

About the Role

Sofidel America is seeking a dynamic Regional Sales Manager candidate for Chicagoland and the upper Midwest who consistently generates new ideas while remaining strategically focused. This long-term role offers a stable environment with opportunity for growth. The ideal candidate must possess exceptional communication skills and a keen ability to build and nurture relationships with key stakeholders, demonstrating a proactive approach to problem-solving and a proven track record of achieving sales targets and driving market growth.

In close cooperation with the Sales Director and the Marketing and Sales team, the role is designed to manage and expand distribution in an assigned territory/market and make end-user calls together with distributors or autonomously. Responsibility will also include direct headquarter sales calls on selected distributors. Volume, mix, net price, and margin are the main drivers of KPIs.

Responsibilities

• Develop a sales plan and sales strategy for the assigned territory/market.
• Penetrate and grow targeted distributors and end-users.
• Prospect for new direct distribution and end-user accounts.
• Initiate and execute action plans to penetrate the market.
• Build business with incumbent distributors via penetration and selling the whole line.
• Allocate a major portion of selling time in the cultivation and closing of large end-user accounts.
• Hold appropriate sales meetings with distribution.
• Provide timely, accurate competitive sales reports and information.
• Maintain accurate records of all pricings, sales, and contracts.
• Create a map for the assigned territory including sales volume, price, and expenses.
• Work with the credit and financial department to ensure a fiscally responsible territory.
• Work closely with our marketing and sales team to manage optimum mix.
• Adhere to all company policies, procedures, and business ethics codes.

Requirements

• Bachelor's degree or equivalent work experience.
• 5+ years professional outside sales experience, with a proven track record of growing sales.
• Prior experience working with BradyPlus and Imperial Dade distributors a plus.
• Prior experience in B2B sales required; headquarter sales experience preferred.
• Minimum three years of Janitorial/Sanitation or Food Service Industry experience preferred.
• Ability to measure and analyze key performance indicators (ROI and KPIs).
• Bi-lingual (Spanish) language skills a big plus.
• Strong leadership skills.
• Excellent customer interface and presentation skills.
• Strong understanding of customer and market dynamics.
• Strong interpersonal, organizational, and communication skills.
• Ability to travel more than 50% of the time.

Benefits

• Comprehensive health coverage including vision and dental.
• 401k match and PTO.
• Professional training and development.

Pay

$100,000–$110,000, commensurate with experience.