Jobs · Business Development · Michigan

Regional Director of Business Development - Hospice

St. Croix Hospice · Brighton, MI · 3 wk ago
Business DevelopmentFull-time

Responsibilities

  • Cookbook business development operations including providing direct oversight of the establishment and implementation of business development initiatives.
  • Manages CRM and CRM activity for business development team.
  • Aids the Director of Patient Services in establishing organizational patient volume projections in the annual budget and in establishing allocations for the marketing department per site location.
  • Maintains allocation of resources according to budgetary limitations.
  • Conducts market assessments and develops a comprehensive marketing plan designed to meet budgetary patient volume projections.
  • Employ marketing and promotional initiatives to achieve budgetary patient volume projections.
  • Establishes and maintains positive working relationships with current and potential referral and payer sources.
  • Assists in recruitment, selection, orientation, and supporting the business development team.
  • Builds and monitors community, customer, payer and patient perceptions of the organization.
  • Provides leadership and support to Director of Patient Services in strategic planning including identifying opportunities for additional or improved services to address customer needs and concerns.
  • Maintains comprehensive working knowledge of markets including government agencies, major payer groups, key referral sources, and competitor’s market positioning.
  • Maintains comprehensive working knowledge in the field of hospice business development and shares information with appropriate organization personnel.
  • Develops community resources and assists customers in accessing community resources should services not be provided by organization.
  • Maintains and expands customer base by counseling community coordinators in building and maintaining rapport with key consumers and identifying new consumer opportunities.
  • Recommends service lines by identifying new service opportunities, and service changes; surveying consumer needs and trends.

Qualifications

  • Bachelor's degree in Marketing, Business Administration, or healthcare related field.
  • At least one (1) to three (3) years experience in health care business development management, preferably in hospice care operations.
  • Demonstrated ability to supervise and direct professional and administrative personnel.
  • Ability to aggressively grow business and deal tactfully with customers and the community.
  • Knowledge of corporate business management.
  • Demonstrates good communications skills, negotiation skills, and public relations skills.
  • Demonstrates autonomy, organization, assertiveness, flexibility and cooperation in performing job responsibilities.
  • Ability to pass DHS background study.

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