Jobs · Marketing · Georgia

Regional Campaign Lead

Tesla · Atlanta, GA · 3 wk ago
On-siteMarketingFull-time

What You'll Do

  • Lead end-to-end strategy planning, coordination, and delivery of high-impact events, media opportunities, and self-serve expansion across a region, ensuring alignment with leadership, company goals, and stakeholder expectations
  • Exercise independent judgement to resolve logistical or operational challenges that may arise during event planning and event execution, ensuring the proposed solution has Tesla’s best interest in mind
  • Manage relationships with business partners, vendors, local media, and cross-functional teams to enhance event logistics, resources, and community engagement while driving regional growth
  • Take ownership in negotiating with external stakeholders to bring opportunities to leadership that significantly propel Tesla in achieving our mission
  • Monitor event KPIs, conduct post-event reviews, and implement data-driven insights to refine processes and scale successful regional strategies to drive market growth
  • Become a leader in top-of-funnel initiatives in your region, providing strategy suggestions and insights to leadership to shape the regional growth curve
  • Manage regional budgets and optimize resource allocation to support regional growth objectives

What You'll Bring

  • Bachelor's Degree in Communications, Marketing, Project Management, or equivalent experience with 4+ years in demand generation or strategic program management
  • Expertise in strategic planning, execution, and optimization of demand generation programs, with experience advising senior leadership
  • Experience negotiating vendor partnerships and contracts with minimal oversight, and proficiency in budget management for scalable top-of-funnel growth programs
  • 75% of the role is dedicated to strategic planning, stakeholder management, and budget optimization
  • Able to manage multiple projects with attention to detail and deadlines in a fast-paced, ambiguous environment
  • Strong communication and relationship management skills across internal and external stakeholders
  • A passion for Tesla's mission and understanding of the customer journey and sales cycle are highly recommended
  • Advanced analytical skills to evaluate opportunities using data, trends, and tools to measure program effectiveness

Benefits

  • Competitive pay
  • Medical plans
  • Family-building, fertility, adoption and surrogacy benefits
  • Dental (including orthodontic coverage) and vision plans
  • HSA Contribution when enrolled in the High-Deductible medical plan with HSA
  • Company Paid (Health Savings Accounts) HSA
  • Flexible Spending Accounts (FSA)
  • 401(k) with employer match, Employee Stock Purchase Plans, and other financial benefits
  • Employee Assistance Program
  • Sick and Vacation time
  • Paid Holidays
  • Commuter benefits
  • Employee discounts and perks program

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