Regional Admissions Coordinator/Director – State Veterans Homes

STGi · Wilmington, NC · 5 mo ago

AdministrativeFull-time

Job Summary

The Regional Admissions Coordinator/Director oversees and drives the admissions strategy for multiple long-term care facilities within an assigned region. This role is responsible for maximizing occupancy, ensuring efficient and compliant admissions processes, building strong referral relationships, and leading admissions teams to deliver a seamless, compassionate experience for veterans and families. Travel is required and is extensive throughout the assigned region.

Essential Functions

Develop and execute regional admissions strategies to achieve and maintain targeted occupancy levels
Monitor daily census, admissions, discharges, and waitlists across assigned facilities
Analyze trends and implement corrective actions to address census challenges
Lead, coach, and support Admissions Directors and Coordinators across the region
Set performance expectations and conduct regular reviews and training
Foster a culture of accountability, collaboration, and resident-centered service
Build and maintain strong relationships with hospitals, discharge planners, case managers, physicians, and community partners
Represent facilities at referral meetings, community events, and healthcare networks
Collaborate with marketing and executive teams to strengthen regional visibility
Ensure admissions processes comply with federal, state, and payer regulations
Oversee accurate clinical and financial pre-admission reviews
Partner with clinical and billing teams to ensure appropriate placement and payer alignment
Track and report key performance indicators (KPIs) such as conversion rates, length of stay, and payer mix
Provide regular census and admissions reports to executive leadership
Identify opportunities for process improvement and operational efficiency

Required Skills

5+ years of admissions, census development, or healthcare marketing experience
Prior leadership experience in long-term care, skilled nursing, or post-acute healthcare required
Strong knowledge of long-term care regulations, payer sources, and referral processes
Proven ability to drive census growth and manage multiple facilities
Excellent communication, negotiation, and relationship-building skills
Data-driven mindset with strong analytical and reporting abilities
Ability to travel regularly within assigned region

Key Performance Indicators (KPIs)

Regional occupancy and census growth
Admission conversion rates
Referral source engagement and growth
Compliance and audit outcomes
Team performance and retention

Required Experience and Skills

Bachelor’s degree in Healthcare Administration, Business, Marketing, or related field (preferred)
5+ years of admissions, census development, or healthcare marketing experience
Prior leadership experience in long-term care, skilled nursing, or post-acute healthcare required
Strong knowledge of long-term care regulations, payer sources, and referral processes
Proven ability to drive census growth and manage multiple facilities
Excellent communication, negotiation, and relationship-building skills
Data-driven mindset with strong analytical and reporting abilities
Ability to travel regularly within assigned region

Working Conditions/Physical Requirements

This position primarily involves sitting, standing, walking, twisting, reaching, bending/stooping, pushing and pulling (typical weight of 5 lbs. and maximum weight of 30 lbs., approximately), and lifting (minimum weight of 5 lbs. and maximum weight of 100 lbs., approximately)
The position requires repetitive finger movements as well as hearing and talking on the phone and in person.
Must be able to continuously deal effectively with stress created by residents, multiple tasks, noises, interruptions, and work cooperatively as part of the health care team while maintaining a pleasant attitude