Public Information Officer

We need to produce HTML fragment with headings

for sections: About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. Only include sections where there is real specific content. Must not repeat job title as heading. Must not include Job ID etc. Must preserve all substantive info, remove boilerplate, duplicated lines, application instructions, cookie/navigation/legal/EEO etc. We need to parse the posting. Let's extract relevant content. The posting starts: "Requirements And Preferences The Broward County Board of County Commissioners is seeking qualified candidates for a Public Information Officer in the Office of Public Communications (OPC). This announcement will remain active until a sufficient number of applications have been received and may close at any time." That's boilerplate about announcement active; maybe we can drop as it's not substantive? It's about the posting but not about role. Might be considered metadata; we can drop. Then "2026 B enefits of Broward County Employment" seems garbled: "2026 B enefits". Probably "2026 Benefits of Broward County Employment". Then list of benefits: Eleven (11) paid holidays each year, Vacation (Paid Time Off) = 2 weeks per year, Tuition Reimbursement (Up to 2K annually), Up to 40 hours of Job Basis Leave for eligible positions, Paid Parental Leave, Health Benefits (High-Deductible Health Plan – bi-weekly premiums: Employee $10.90 / Family $80.79 Includes a County Funded Health Savings Account of up to $2,000 Annually), Consumer Driven Health Plan – bi-weekly premiums: Employee $82.58 / Family $286.79, Florida Retirement System (FRS) – Pension or Investment Plan, 457 Deferred Compensation County matches up to $2,000 a year. Thus Benefits section exists. Then "The Office of Public Communications (OPC) is a fast-paced information office that creates and distributes communications to members of the public and employees, about the Broward County Board of County Commissioners and the programs and services of more than 60 County agencies." That's about the role/description. Then "General Description Responsibilities of the Public Information Officer include: write and produce print and digital publications including brochures, newsletters and displays; develop and post website and social media content; develop video scripts; research and write news releases, speeches, talking points and proclamations; respond to media inquiries; plan and coordinate communications plans and high-profile special events including news conferences; perform quality assurance, ensure adherence to County’s branding standards and guidelines, and ensure communications projects are completed on time and to the satisfaction of clients and customers. Acts as the organization's spokesperson overseeing all public relations, media, advertising and promotions, website, presentations, special events, and community outreach. Acts as the organization's spokesperson overseeing all public relations, media, advertising and promotions, website, presentations, special events, and community outreach. Works under administrative supervision, developing and implementing programs within organizational policies and reports major activities to executive level administrators through conferences and reports. During emergencies, this position is an integral part of Emergency Support Function (ESF) 14 – Public Information." That's responsibilities. Then "Minimum Education And Experience Requirements Requires a Bachelor's degree from an accredited college or university with major coursework in business or public administration or closely related field. Requires six (6) years in public relations, public information or media relations in area of assignment including two (2) years of supervisory experience or closely related experience. Special Certifications and Licenses Ability to secure and maintain a valid Florida Driver's License at the time of appointment and for the duration of employment." That's requirements/qualifications. Then "SCOPE OF WORK Duties And Responsibilities The functions listed below are those that represent the majority of the time spent working in this class. Management may assign additional functions related to the type of work of the job as necessary." Then sections: Strategic Planning & Campaign Management, Content Creation & Multimedia Production, Digital, Web, & Social Media Administration, Media Relations & Crisis Communications, Agency Consultation & Internal Communications, Community Outreach & Stakeholder Engagement. These are more detailed responsibilities/duties. Then "Job Requirements & Qualifications Independence: Ability to work with high autonomy and manage multiple complex communication projects simultaneously. Collaboration: Strong leadership skills to collaborate with Office of Public Communications designers, call center, print shop, internal staff, and outside vendors. Executive Communication & Discretion: High degree of professionalism, tact, and judgment required when interacting with or representing elected officials and County Commissioners. Perform related work as assigned." Then list of competencies: Business Insight, Manages Complexity, Decision Quality, Strategic Mindset, Resourcefulness, Plans and Aligns, Optimizes Work Processes, Builds Effective Teams, Communicates Effectively, Persuades, Situational Adaptability. These are skills/competencies. Then "WORK ENVIRONMENT Physical Demands Physical demands refer to the requirements for physical exertion and coordination of limb and body movement. Performs sedentary work that involves walking or standing some of the time and involves exerting up to 10 pounds of force on a regular and recurring basis or sustained keyboard operations. Unavoidable Hazards (Work Environment) Unavoidable hazards refer to the job conditions that may lead to injury or health hazards even though precautions have been taken. None." Then "SPECIAL INFORMATION County Core Values All Browar" truncated. We need to include sections: About the role (maybe General Description), Responsibilities (the duties), Requirements (education/experience), Qualifications (maybe same as requirements?), Skills (competencies), Benefits (list), Pay (not present), Schedule (not present). Since Pay and Schedule not present, we should not include those sections. We must not repeat job title as heading. So we will have headings like

About the role

,

Responsibilities

,

Requirements

,

Qualifications

,

Skills

,

Benefits

. Possibly combine Requirements and Qualifications? But they are separate sections in the posting: "Minimum Education And Experience Requirements" and later "Job Requirements & Qualifications". We can treat them as Requirements (education/experience) and Qualifications (skills/attributes). However the instruction says use headings for those categories if content exists. We'll include both. We need to avoid duplication: The responsibilities list appears twice (general description and then SCOPE OF WORK). We should combine into a single Responsibilities section, preserving all substantive info, not repeating duplicated lines. We need to deduplicate. Let's extract responsibilities content: From General Description: - write and produce print and digital publications including brochures, newsletters and displays - develop and post website and social media content - develop video scripts - research and write news releases, speeches, talking points and proclamations - respond to media inquiries - plan and coordinate communications plans and high-profile special events including news conferences - perform quality assurance, ensure adherence to County’s branding standards and guidelines, and ensure communications projects are completed on time and to the satisfaction of clients and customers - Acts as the organization's spokesperson overseeing all public relations, media, advertising and promotions, website, presentations, special events, and community outreach. - Works under administrative supervision, developing and implementing programs within organizational policies and reports major activities to executive level administrators through conferences and reports. - During emergencies, this position is an integral part of Emergency Support Function (ESF) 14 – Public Information. From SCOPE OF WORK sections: Strategic Planning & Campaign Management: - Develop and maintain aggressive marketing and public relations strategies for Broward County. - Plan, manage, and implement multi-million dollar, multi-level media campaigns targeting different audiences. - Manage information campaign budgets established by the Director and secure large ad buys across traditional and non-traditional channels. - Coordinate media ad campaigns, providing direction and approval to media vendors on ad placement, creative, printing, and distribution. Content Creation & Multimedia Production: - Write creative and attention-grabbing commercial copy for print/digital ads, bus placards/benches, billboards, radio, and TV. - Draft executive communications, including the County’s annual report, special memos, talking points, speeches, editorials, and welcome letters. Digital, Web, & Social Media Administration: - Serve as the administrator for all Countywide social media platforms, managing campaigns, monitoring sites, and responding to the public. - Track, analyze, and report on social media metrics and Key Performance Indicators (KPIs) to measure campaign success and audience growth. - Monitor online public sentiment, respond to resident inquiries, and de-escalate online conflicts in a professional tone. - Approve or reject Countywide social media user access requests and ensure platform compliance with County standards. - Produce and coordinate short-form video content and stay updated on digital trends to keep the County relevant. - Use social listening tools to track public conversations, identify emerging community concerns, and report insights to leadership. - Ensure all digital content meets strict accessibility standards, including adding alt text, closed captions, and readable color contrast. - Oversee and manage content updates for the public website, employee intranet, and emails. - Perform quality assurance by reviewing agency websites to fix misspellings, repair broken links, and optimize design layouts for user experience. Media Relations & Crisis Communications: - Act as a lead contact for media outlets, field inquiries, research responses, and coordinate interviews. - Serve as the primary backup Public Information Officer (PIO) for County Commissioners, drafting statements and managing high-profile media inquiries in the primary PIO's absence. - Prepare proclamations for county commissioners on a variety of topics and recognitions for county commission meetings. - Deploy to the Emergency Operations Center (EOC) during activations to lead, coordinate, and manage Countywide emergency public information efforts. - Coordinate the Joint Information Center (JIC) and serve as a key liaison to streamline communications. - Create and disseminate rapid emergency messaging, press releases, and public safety alerts to the public, media, and employees during crisis events. - Maintain daily situational awareness of current events and news coverage; report critical updates to the Director and County Administration. - Manage rumor control protocols during emergencies to combat misinformation on digital and traditional platforms. Agency Consultation & Internal Communications: - Consult, guide, and support 70+ internal agencies on communication plans, content development, and web layouts. - Review, proof, and suggest changes to agency products including flyers, news releases, displays, brochures, and web designs to ensure proper protocols are in place. - Strategically communicate important information to 2.1 million residents and 7,000+ employees via weekly/monthly newsletters, websites, and campaigns. Community Outreach & Stakeholder Engagement: - Direct, manage and implement corporate and community relations outreach and administer public outreach programs. - Collaborate with agency staff and community stakeholders to plan and execute targeted initiatives, providing metrics to demonstrate impact. - Partner with municipalities to increase knowledge of County initiatives and encourage sharing information with residents. - Host webinar-type educational events and lead quarterly County Marketing and PR Professionals (CMPP) meetings to share tools and best practices. We need to combine and deduplicate. Some items overlap: e.g., "write and produce print and digital publications" similar to Content Creation & Multimedia Production. "develop and post website and social media content" similar to Digital, Web, & Social Media Administration. "develop video scripts" similar to short-form video content. "research and write news releases, speeches, talking points and proclamations" similar to drafting executive communications and preparing proclamations. "respond to media inquiries" similar to Media Relations. "plan and coordinate communications plans and high-profile special events including news conferences" similar to Strategic Planning & Campaign Management. "perform quality assurance, ensure adherence to County’s branding standards and guidelines, and ensure communications projects are completed on time and to the satisfaction of clients and customers" similar to quality assurance tasks in Digital/Web and Agency Consultation. "Acts as the organization's spokesperson overseeing all public relations, media, advertising and promotions,