Project/Program Manager, Web and Digital - Contract
About the role
The Project/Program Manager, Web and Digital-Contract will serve as the primary program management partner between Marketing and IT. This role will coordinate the delivery of website enhancements, digital platforms, system integrations, analytics implementations, AI-powered experiences, and other marketing technology initiatives.
Key Responsibilities
Manage the end-to-end delivery of web, digital, and marketing technology projects.
Lead project planning from discovery and requirements gathering through design, development, testing, deployment, and post-launch support.
Develop and maintain project plans, schedules, milestones, budgets, resource plans, risk logs, decision logs, and status reports.
Career coordination while managing priorities, dependencies, risks, and competing deadlines.
Define project scope, objectives, deliverables, success measures, acceptance criteria, and launch-readiness requirements.
Track progress and ensure project commitments are completed on time, within scope, and according to quality expectations.
Serve as the primary liaison between Marketing and IT for web and digital initiatives.
Partner with IT teams to evaluate project requirements, technical feasibility, architecture, resources, security needs, and delivery timelines.
Translate marketing and business needs into clear technical requirements, user stories, development tickets, and acceptance criteria.
Coordinate with web developers, solution architects, infrastructure teams, data teams, cybersecurity, enterprise applications, and technical support teams.
Manage dependencies involving systems, APIs, integrations, environments, access, data, hosting, and deployment processes.
Ensure Marketing and IT stakeholders remain aligned on priorities, responsibilities, timelines, decisions, and expected outcomes.
Escalate technical risks, resource constraints, and unresolved decisions before they affect delivery.
Manage website redesigns, page and template development, content migrations, platform upgrades, and digital experience enhancements.
Coordinate projects involving content management systems, site search, AI chatbots, analytics, personalization, marketing automation, and other digital platforms.
Support the implementation of new website capabilities, integrations, tools, and technical infrastructure.
Coordinate content, design, development, SEO, accessibility, analytics, legal, privacy, and security requirements.
Manage quality assurance, user acceptance testing, defect resolution, cutover planning, production deployment, and post-launch validation.
Ensure website releases meet business, technical, brand, accessibility, performance, and user experience requirements.
Partner with Web Marketing, Product Marketing, Content, Creative, Demand Generation, Analytics, Communications, Legal, Procurement, and regional teams.
Facilitate project kickoffs, requirements sessions, technical reviews, design reviews, sprint planning, status meetings, testing sessions, and launch-readiness reviews.
Assign and track action items, decisions, approvals, dependencies, and deliverables.
Communicate project status, accomplishments, risks, issues, and recommendations to project teams and leadership.
Help stakeholders understand technical constraints, tradeoffs, sequencing, and resource requirements.
Drive timely decisions and maintain alignment across business and technical teams.
Coordinate deliverables across internal teams, external agencies, technology vendors, consultants, and implementation partners.
Manage vendor schedules, dependencies, deliverables, reviews, approvals, and contractual commitments.
Establish repeatable project management processes, templates, governance, documentation, and reporting standards.
Identify opportunities to improve collaboration, delivery efficiency, visibility, and accountability between Marketing and IT.
Maintain project documentation and ensure knowledge transfer is completed before project closeout.
Qualifications
Bachelor’s Degree in Business, Marketing, Information Systems, Communications, Operations, Computer Science, or a related field.
3+ years of experience in project management, program management, web operations, digital marketing, marketing technology, IT delivery, or a related role.
Experience managing websites, digital platforms, software implementations, system integrations, or technology-enabled marketing programs.
Demonstrated experience working directly with IT, web development, engineering, or other technical teams.
Experience gathering business requirements and translating them into actionable technical deliverables.
Understanding of digital project lifecycles, including requirements, design, development, testing, deployment, and support.
Experience managing multiple projects, timelines, stakeholders, and technical dependencies simultaneously.
Strong organizational, analytical, problem-solving, and stakeholder-management skills.
Excellent written and verbal communication skills, including the ability to explain technical topics to nontechnical audiences.
Experience with project management tools such as Jira, Asana, Monday.com, Smartsheet, Microsoft Project, or similar platforms.
Proficiency with Microsoft Excel, PowerPoint, Teams, and other collaboration tools.
Preferred Qualifications
Experience managing corporate websites, website redesigns, digital transformation programs, or marketing technology initiatives.
Familiarity with content management systems such as Drupal, Adobe Experience Manager, WordPress, or similar platforms.
Experience with AI-powered search, chatbots, enterprise search, analytics, tag management, personalization, or marketing automation platforms.
Familiarity with APIs, cloud platforms, system integrations, data flows, web hosting, and release-management processes.
Understanding of SEO, web accessibility, data privacy, cybersecurity, analytics, and website performance requirements.
Experience working in Agile, Scrum, Waterfall, or hybrid delivery environments.
Experience managing external agencies, technology vendors, and implementation partners.
Experience supporting global, enterprise-scale, or multilingual websites.
Experience in semiconductor, enterprise technology, software, engineering, or technical B2B industries.
PMP, CAPM, Scrum, Agile, or related certification is a plus.