Programmatic Media Buyer

Location: Remote or hybrid preferred in New York, NY or Seattle, WA. Duration: approximately 7 months with potential extension or conversion.

Pay

$49 - $59/hr

Responsibilities

• Plan and execute programmatic media campaigns within DSP
• Manage cross-team deadlines and project plans
• Manage campaign budgets and pacing
• Monitor and analyze campaign performance metrics
• Troubleshoot and resolve campaign delivery issues, ad serving errors, and reporting discrepancies
• Optimize campaigns based on data insights and KPIs
• Collaborate with internal teams to align media strategies with business goals
• Generate detailed performance reports and present findings
• Stay current with industry trends and emerging technologies

Requirements

• Bachelor’s degree in Marketing, Advertising, or related field
• 3+ years in programmatic media buying with hands-on experience using DSPs (The Trade Desk, DV360, MediaMath)
• Proficiency with DSPs (The Trade Desk, DV360, or MediaMath)
• Strong analytical and data analysis skills
• Programmatic media buying campaign management experience
• Deep understanding of the programmatic ecosystem including RTB, audience targeting, and ad exchanges
• Detail-oriented with strong organizational skills and ability to manage multiple campaigns and deadlines

Nice-to-Haves

• Experience with DSP
• Understanding of RTB, audience targeting, and ad exchanges
• Knowledge of digital marketing metrics and KPIs

Disqualifiers

• No programmatic media buying experience
• No experience with DSP platforms
• Inability to manage multiple campaigns simultaneously

Benefits

• Medical, dental, and vision benefits
• Commuter benefits
• 401K with company matching