Program Manager Consumer Engagement

Duties and Responsibilities

• Support and implement strategic efforts to manage stock management operations, ensure processes support PMI brands sales and distribution contracts and align with client defined monthly objectives.
• Collaborate with Field, Operations, and Training team leads during program execution.
• Develop and manage program timelines, initiating the critical path and taking action to keep work and teams on track.
• Directly manage City Manager(s)/Area Manager(s) performance across all channels and markets, establishing clear accountability frameworks for execution and results.
• Work with Director of Field Services and support onboarding and training efforts for new hires, coordinating cross-functional resources to ensure teams are set up for success quickly and effectively across all channels.
• govern scalable onboarding mechanisms to support consistent program launches across all markets, including inventory load-in and operational readiness.
• Partner with the Directors across campaigns, programs, and projects to ensure all components are delivered on time, on budget, and at high quality.
• Oversee HEETS selling unit placement, setup, and visual merchandising execution, ensuring alignment with brand standards and approved layouts.
• Ensure education and enablement of LANU staff and management, supporting effective execution of selling programs and venue staff referral initiatives.
• Maintain accountability for contract compliance by implementing audit frameworks, monitoring adherence, and driving corrective actions as required.
• Govern inventory operations end-to-end, including SAP-based tracking, reconciliation, trend analysis, replenishment strategy, and stock continuity across all contracted outlets, ensuring alignment with GMP documentation and client-defined objectives.
• Collaborate with suppliers, vendors, and internal teams to oversee order fulfillment, logistics coordination, and timely product delivery in compliance with sales and distribution contracts.
• Analyze and collaborate with Director(s) and City Manager(s)/Area Manager(s) on performance reporting across all cadences (daily, weekly, monthly, and quarterly) for both client and internal audiences, ensuring accuracy, clarity, and actionable insights.
• Ensure program execution aligns with established objectives, timelines, and organizational standards through clear communication and consistent leadership oversight.
• Support Director(s) throughout status meetings with clients and the internal back-office team, including developing analysis and actionable insights, agenda-setting, meeting notes, and follow-up tracking.
• Cultivate strong client relationships through regular communication, strategic conversations, and clear articulation of the agency’s full range of services.

Skills/Knowledge

• Knowledge of relevant state, local, national regulatory and legal guidelines concerning tobacco consumption.
• Knowledge of PMI guidelines on the marketing to LANU consumers.
• Ability to understand and follow all state and local regulations related to the purchase, warehousing, distribution, and inventory management across each state.
• Excellent verbal and written communication skills.
• Excellent interpersonal, negotiation, and conflict resolution skills.
• Excellent organizational skills and attention to detail.
• Excellent time management skills with a proven ability to meet deadlines.
• Strong analytical and problem-solving skills.
• Ability to prioritize tasks and delegate appropriately.
• Ability to act with integrity, professionalism, and confidentiality.

Preferred Education and Experience

• Bachelor’s degree in Marketing, Business, or a related field.
• Minimum 5 years of experience in a relevant marketing field (brand, c-store, consumer activation, or field marketing).
• Minimum four (4) years of experience managing multi-site or multi-market operations required.
• Agency experience preferred, with hands-on expertise in back-office/client service
• Operations and account management; proven ability to support client delivery, drive operational efficiency, and partner across internal teams.

Physical Requirements

• Ability to travel as needed.
• Ability to handle a fast-paced, high-accountability environment.

Technology

• Square Reader
• Inventory Software
• Veriphone
• ID Scanner
• Electronic Tablets
• Microsoft Office Suite (Word, Excel, PowerPoint, Teams, OneDrive, Outlook, SharePoint)

Work Schedule

• Flexible scheduling
• Must be available evenings & weekends.
• Regularly scheduled visits to markets to support field teams or as required based on business needs.