Program Management Manager - Growth Lab - Email (Hybrid)

Position Responsibilities

Serve as the senior point of contact for key clients, owning the relationship and acting as a trusted strategic advisor.
Develop a deep understanding of each client’s business goals, industry trends, and marketing challenges.
Translate client objectives into actionable strategies and integrated marketing plans.
Lead quarterly business reviews, strategic planning sessions, and performance reporting with senior stakeholders.

Team & Project Leadership
Lead a cross-functional team of program managers, analysts, and platform specialists across global time zones.
Foster a high-performance, collaborative team culture focused on continuous improvement and shared success.
Ensure projects are delivered on time, on budget, and to the highest quality standards.

Strategy & Innovation
Collaborate with internal marketing strategists, data analysts, and capability leads to design omnichannel campaigns—particularly focused on email, push, and loyalty channels.
Identify opportunities for innovation in personalization, segmentation, lifecycle marketing, and customer journeys.
Help shape and evolve our service offerings by bringing market insights and client feedback to leadership.

Business Growth & Account Expansion
Identify new opportunities within accounts to expand our support across services, products, or geographies.
Write and present proposals and new work recommendations to clients.
Partner with business development and senior leaders to pitch and onboard new client programs when needed.

Qualifications

• Minimum Qualifications: 10+ years of experience leading client-facing teams in an agency or in-house marketing environment
  5+ years in account management or client services, with demonstrated success owning senior-level relationships
  5+ years experience on email marketing automation technology tools and CRM; bonus if experience includes push, SMS, and in-app channels
  Strong understanding of digital marketing KPIs and analytics; ability to translate data into strategic insights
  Exceptional communication skills—written, verbal, and presentation—with the ability to engage and influence at all levels
• Preferred Qualifications: Knowledge of and/or experience with loyalty programs, retail marketing, growth marketing, consumer marketing (B2C), or customer lifecycle strategy
  Experience with digital marketing platforms such as Salesforce Marketing Cloud, Oracle Responsys, Marketo, Iterable, Braze, or similar
  Comfortable operating in a fast-paced, deadline-driven environment with rapidly changing priorities and a high volume of projects