Product Marketing Manager
Blee · New York, NY · 1 wk ago
HybridMarketingFull-time
Job Overview
We're hiring our first product marketer to help name, shape, and own how this category gets understood—by buyers, by the market, and eventually by everyone else trying to compete in it. You'll be the second marketer on the team, working directly with our Head of Marketing.
What You’ll Do
- Rewrite our core narrative for our top three industries
- Create the ICP and persona work for our split buyer/user dynamic (legal and compliance buy; marketing uses)
- Create the sales enablement foundation from scratch—decks, narratives, one-pagers, objection handling, competitive positioning
- Run a customer insight engine—regular conversations with customers and prospects that feed messaging, content, and product
- Lead go-to-market for new product and feature launches as they come
- Partner with content, social, events, and web to keep the story consistent everywhere it shows up
Who You Are
- Five-plus years in B2B product marketing, with at least one tour at an early-stage company where you built from scratch rather than inheriting a playbook
- You've sold to technical or regulated buyers before—legal, compliance, security, finance, infosec, something in that family
- You know what it's like when the buyer and the user are different people with different incentives
- You write well. Not "marketing well"—actually well
- You have opinions about language, you can tell the difference between a real insight and a reframed feature, and you've probably killed more decks than you've shipped
- You're allergic to templated SaaS messaging. You think most positioning is lazy
- You have a point of view on how compliance should work in modern companies, or you're hungry to develop one
- You're comfortable being the PMM voice in a room full of product, sales, and customer success people—and comfortable being wrong out loud when someone has a better idea
How We Work
- We have offices in New York and San Francisco and value in-person collaboration, but we're open to remote for the right person
- Wherever you're based, expect bi-annual off-sites and the chance to spend time in our other offices when it matters
What You’ll Get
- Competitive salary and equity package
- Bi-annual get-togethers
- Full-paid medical, dental, and vision insurance
- Free access to OneMedical (US Only)
- Company-paid life insurance (US Only)
- Company-sponsored 401k + matching (US Only)
- Flexible time off (with mandatory 15 days off)
- Financial support for work-adjacent learning opportunities
Blee is an Equal Opportunity Employer
We do not discriminate on the basis of race, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition, or any other basis protected by law. Applicants must be authorized to work for any employer in the U.S.