Product Manager, Spine (10408-2026295)
LifeNet Health · Virginia Beach, VA · 3 wk ago
Marketing$87k–$116k/yrFull-time
About the role
At LifeNet Health, you help save lives, restore health, and bring hope to patients and families worldwide. This job is located in Virginia Beach, VA and falls under the RWS Clinical department.
What You’ll Do
- Develops and implements key marketing collateral materials, clinical education programs, and other marketing activities using PowerPoint and other multimedia tools.
- Collaborates with external resources including alliance partners and/or medical professionals to implement annual tactical plans and develop strategic marketing plans.
- Evaluates the product-marketing plan and makes recommendations to ensure compatibility with LifeNet Health’s mission.
- Analyzes sales trends and develops product portfolio plans to fill product gaps and align with new product development efforts.
- Identifies market needs and makes recommendations for these products.
- Provides ongoing support and collaborates with representatives of LifeNet Health, key opinion leaders, and Alliance partners regarding product material development, issues of product performance, and product quality improvement.
- Supports end users, field representatives, and client services staff by providing presentations focused on increasing product knowledge and clinical application training.
- Works closely with R&D teams to support new product development and launch efforts; this includes validating new product design, functionality and clinical applications with customers as well as implementing marketing and sales plans.
- Provides support and corrective action plans to maintain corporate objectives.
- Leads specific teams to improve processes to create efficiencies within the CV Franchise.
- Attends activities associated with the coordination of tradeshow and professional society meetings pertaining to the respective product.
- Develops and maintains relationships with “key opinion leaders” in the surgical community relative to the product to aid in new product development and positioning of current product lines.
- Implements pricing and product offering strategies based on customer needs and processing feasibility.
- Collaborates with cross-functional teams in the resolution of challenges and roadblocks.
What You’ll Bring
- Minimum Requirements: Bachelor's degree (BS or BA); bachelor’s degree in business, marketing or related field, Valid Driver’s License, Minimum of 3 years in product marketing experience in medical device marketing or other healthcare field.
- Preferred/Skills/Certification: 2 years of experience in the specific field, 1 years’ experience in the development and market introduction of new medical products.
- Key Knowledge, Skills, & Abilities: Proficient in Microsoft Office Suite, Effective oral, written and presentation communication skills, Ability to influence without authority.
Why Join LifeNet Health
- Comprehensive medical, dental, and vision coverage.
- Profit sharing plan.
- 403(b) retirement plan.
- Paid parental leave.
- Corporate sponsored events.
- Flexible work program.
- Tuition reimbursement.
- Career & leadership development.
- Wellness program.
- Employee assistance program (EAP).
- Incredible teammates.
Compensation
Salary Range: $87,226 - $116,301. Final compensation will be based on prior relevant experience.
Equal Opportunity Employer
LifeNet Health is an equal opportunity employer. We consider all qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other legally protected status.