Product Manager, Reputation Marketing & Insights

About the role

The individual selected for this position will own the product strategy, roadmap, and delivery of internal applications and operational platforms that streamline workflows across Reputational Marketing & Insights (RMI).

Responsibilities

• Define the product and technology strategy for the team's internal tools ecosystem.
• Own a portfolio of applications that serve as the operational backbone of a fast-moving marketing organization — from audience management and campaign budgeting to media measurement and workflow automation.
• Deliver independently with limited guidance.
• Identify where manual processes create drag and define product solutions that scale.
• Evaluate and leverage AI/ML tools, large language models, and agentic frameworks to accelerate development and augment team capabilities.
• Align stakeholders across competing priorities, making smart trade-offs between speed-to-delivery and robustness, flexibility and standardization, sophistication and simplicity.
• Define technical requirements — including APIs, data integrations, cloud architecture, and AI-assisted workflows — and articulate when a new technology is needed (and when it is not).
• Influence the strategic direction of how the team operates by building tools that change what's possible.
• Be accountable for product adoption, process efficiency gains, and stakeholder satisfaction.
• Develop mechanisms to capture voice-of-customer feedback from internal users and translate it into a prioritized product roadmap that balances near-term needs with long-term platform investments.

Qualifications

• Experience owning/driving roadmap strategy and definition.
• Experience with feature delivery and tradeoffs of a product.
• Experience contributing to engineering discussions around technology decisions and strategy related to a product.
• Experience managing technical products or online services.
• Experience in representing and advocating for a variety of critical customers and stakeholders during executive-level prioritization and planning.
• 7+ years of product or program management, product marketing, business development or technology experience.
• Experience with Machine Learning and Large Language Model fundamentals, including architecture, training/inference lifecycles, and optimization of model execution, or experience leading and influencing your team or organization.
• Demonstrated ability to work hands-on with cloud services (AWS), databases, APIs, and scripting languages at a practitioner level.

Preferred Qualifications

• Knowledge of data warehouse technical architecture, infrastructure components, ETL and reporting/analytic tools and environments.
• Experience in Kubernetes, Docker or containers ecosystem, or experience in software development.
• Experience in influencing senior leadership through data driven insights.
• Experience managing complex customer relationships and initiatives with considerable impact where the customer need, sales strategy, and opportunity are not defined.
• Experience building internal tools or platforms using rapid-development frameworks (Streamlit, Retool, or similar).
• Hands-on experience with AI coding assistants, agentic development frameworks, or LLM-based automation (e.g., Bedrock Agents, Claude, autonomous coding tools).
• Track record of driving adoption of internal products through strong voice-of-customer practices and iterative improvement.
• Experience working in public affairs, communications, or marketing environments.

Benefits

Amazon offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.